Ma Yun Holdings' new agricultural brand "One Meter Eight" recently applied for the registration of the trademark "No Pepper No Joy", which has attracted widespread attention. It is reported that the trademark applied for registration by 1.8 Food Technology (Zhejiang)** is internationally classified as convenience food, and the current trademark status is pending substantive examination. This move means that the "1.8" brand will further expand its product line and bring more fresh and delicious produce to consumers.
Hu Xiaoming, a former partner of Alibaba, has served as the chairman of 1.8 Agricultural Technology and also serves as the chief quality control officer. This initiative shows that "1.8" attaches great importance to product quality and brand image. It is reported that the name "1.8 meters" originates from "every mother hopes that her child will grow to 1.8 meters", implying the yearning and pursuit of a healthy and high-quality life. This also shows that the "1.8" brand pays great attention to product quality and consumer health.
"One Meter Eight" has released two products, Zhoushan Shengsi Islands mussels and Wenzhou Nanji Island large yellow croaker, and began to sell them on Hema and Tmall platforms. On Tmall***330 grams of high-quality "one meter eight" large yellow croaker is priced at 99 yuan a box, and 77 orders have been sold;750 grams of live mussels are sold for 449 yuan a box, 84 orders have been sold in more than ten hours. This shows consumers' recognition and love for "1.8 meters" products.
However, the sales of the limited gift box priced at 518 yuan were slightly inferior, and 6 orders were issued. This may reflect consumers' cautious attitude towards ** products, and also remind the "1.8" brand to be more prudent and flexible in its pricing strategy.
The rise and development of the "1.8 meter" brand is not only the sales of agricultural products, but also the pursuit of quality, health and lifestyle. Through the application of the trademark of "No Pepper, No Joy", as well as the continuous enrichment and expansion of the product line, "1.8 Meters" will continue to bring more delicious and healthy agricultural products to consumers, and also inject new vitality into the development of agricultural science and technology.
By continuously enriching the product line and improving the quality and service level, "1.8" will continue to bring more delicious and healthy choices to consumers, while also making a positive contribution to the development of China's agriculture. It is expected that the "1.8 meter" brand can make greater achievements in the future and become a shining star in China's agricultural product market.