With the death of Zong Qinghou, the founder and former chairman of Wahaha Group, a well-known beverage empire in China, Wahaha Group officially announced today that it has entered the era of Zong Fuli. Ms. Zong Fuli, the second-generation head of the company, who combines wisdom and courage, is leading the national beverage giant to a new stage of development with firm steps on the basis of inheriting her father's foundation.
Since Ms. Zong Fuli became the Vice Chairman and General Manager of the Group in December 2021, she has been committed to promoting Wahaha's brand rejuvenation, digital transformation and international layout. Over the years, she has gained wide recognition within the Group and in the industry, and has gradually taken over the Group's key responsibilities, demonstrating outstanding leadership and strategic vision.
In recent years, Zong Fuli has continuously deepened the reform of the enterprise, implemented a modern management system, strengthened the integration of the industrial chain, and demonstrated its solid industrial foundation and cross-border innovation ability through the successful operation of Hangzhou Hongsheng Beverage Group. Especially in the layout of the e-commerce field, Zong Fuli took over the position of legal representative, executive director and manager of Hangzhou Wahaha E-commerce, demonstrating her keen insight and strong control over the new retail format.
Under the leadership of Zong Fuli, Wahaha Group has not only maintained the market share of traditional fist products, but also increased its efforts in new product development and market expansion, striving to grasp the pulse of the times in the tide of consumption upgrading and meet the diversified needs of consumers. At the same time, Zong Fuli pays attention to the construction of corporate culture and social responsibility, and continues and carries forward the pragmatic and enterprising entrepreneurial spirit of Mr. Zong Qinghou.
The passing away of Mr. Zong Qinghou is deeply regretted by the industry, but his legacy and pioneering spirit will continue to inspire Wahaha Group to move forward. At this special moment, Zong Fuli took over the baton from her father and shouldered the responsibility of Wahaha's future development, which is bound to lead this national brand to continue to write a brilliant chapter and move towards a new era of global competition.