According to Canalys data, global tablet shipments in the fourth quarter of 2023 fell 11% year-on-year to a total of 37.8 million units.
In 2023, the shipment of tablets will be 13.5 billion units, down 10% year-on-year.
In the Asia-Pacific region, there was a situation of sales of smartphones and older tablets to speed up the clearing of inventory.
With a gradual decline in inventory levels and the resumption of commercial orders, tablet sales are expected to appear in 2024.
According to statistics, Huawei's tablet shipments increased by 95% in the fourth quarter of last year, ranking third in the ranking, second only to Apple and Samsung.
Apple's iPad remained in the lead, with 14.8 million units shipped in the quarter.
The Apple iPad for the whole year is 400% of the share topped the list, with shipments exceeding 54 million units;
Samsung with 190% of the share ranked second, shipments of 256740,000 units;
Lenovo and Huawei's shares are. 1% in the first place.
III. Fourth; The fifth place is Amazon, with a share of 58%。
Analysts say that the innovation gap between tablets and other personal computing devices is an issue that businesses need to pay attention to.
Tablet-on-AI integration plans lag behind PCs and smartphones, making it ideal for those looking to deliver integration in the ecosystem.
1. For manufacturers of seamless experience, it is important to implement the same functionality on different devices.
In addition, foldable tablets are expected to receive more attention in 2024, offering user experience benefits while initial pricing may be higher and shipments will still be limited.