iPhone15 sales surpass Samsung, the world's first, breaking the rumors!
As we all know, since the launch of the iPhone 15, nothing has been done except to change the Lightning connector to USB-C.
Many expect that the sales of the iPhone 15 will not be too good this year, especially in China, where Huawei has the lead over the Xiaomi 14 and the Xiaomi 14 is in an absolute advantage.
Subsequently, various reports pointed out that the iPhone 15 was not popular in China, and in the fourth quarter of last year, sales in the Chinese market fell by more than 10%, while iPhone 15 sales fell by more than 30% compared to the same period last year.
At the time of Double 11, Apple also made a big **, all to prove that the sales of the iPhone 15 were not good, so there was a delay, so Apple would fall into the **war.
Smartphone sales in the fourth quarter.
However, is this really the case? When many companies announced their sales reports for the fourth quarter of fiscal 2023 and fiscal 2023, we found that most of them received a resounding slap in the face.
As shown above, Apple sold 80.5 million units in the world, an increase of 116%, which is 85% growth.
Considering that Apple sold the most iPhone 15 in the fourth quarter of last year, this does not mean that the iPhone 15 sold badly, but in your opinion, the iPhone 15 was not bought.
Of course, there is nothing surprising about the Q4 number, you know, every time Apple releases a new product, it is almost the best-selling in the world, because their brand appeal is so strong, even if there are no new products, they can sell well.
But the results of 2023 are indeed surprising, Apple, which has always been regarded as incapable of innovation and declining sales, has surpassed Samsung in total sales in 2023.
As shown in the chart above, in 2023, global mobile sales will be 32%。But Apple reversed the situation by 2With sales of 36.6 billion units, it surpassed Samsung and became the world's largest market, with a market share of 201%。
Samsung ranked second with sales of 226 million units and a market share of 194%, down 136%。Xiaomi starts with 1459 billion units of sales, accounting for 125% to 4The 7% decline is in the top two.
OPPO's sales also fell by 99%, only the sales volume of the big dark horse "Transsion" **308%, squeezing vivo into 5th place.
As you can see, it's not that Apple doesn't sell well or that the iPhone 15 doesn't sell, it's just your own opinion.