The auspicious dragon welcomes the New Year and is ready to start the New Year. At present, the Xing'an League on the Xing'an Mountains is wrapped in silver and is extraordinarily enchanting, like a magnificent ink painting, spreading out on the land of northern Xinjiang. The cold weather did not make the "ice mode" open here, but accompanied by the holding of the "14th Winter" and a variety of ice and snow activities, attracting ice and snow sports enthusiasts from all over the country to gather here and enjoy the "speed and passion" of the ice and snow world.
The students who are on vacation are coming, the residents of the neighborhood are here, and the tourists from all over the world are also going to the ...... when they hear the 'name'Wang Qiang, manager of the snow village ski resort in the right front banner of the branch, was deeply touched by this, "With the Beijing Winter Olympics and the 'spring breeze' of the '14th winter', the ski resort has been open for only a few years, and the number of tourists has increased from less than 5,000 to more than 100,000 people every winter, and the snowmaking area has expanded from 10,000 square meters to 3."80,000 square meters, these changes are obvious to all. ”
Li Yinghui, secretary of the Party branch of Hongxin Village, Juli Town, Keyouqian Banner, witnessed the change of Snow Village Ski Resort from a barren mountain at the entrance of the village to a popular ski resort, "In 2018, the village built a Snow Village Ski Resort, and the village collective distributed 30,000 yuan in dividends every year, and also drove more than 30 villagers to work, and the agricultural and sideline products in the village also found a market, with annual sales of nearly 100,000 yuan. 'Ice and snow' has brought new vitality to our small mountain village with a population of just over 800. ”
Snow Village Ski Resort and Hongxin Village are just a microcosm, and now, the Xing'an League under the cover of ice and snow has entered the field of vision of tourists, and even made a name for itself and ushered in new development opportunities.
Located in the northeast of the Inner Mongolia Autonomous Region, Xing'an League has excellent snow quality and early snow conditions, and has the natural advantage of developing ice and snow sports. As early as 2003, it was identified as a winter training base for ice and snow sports by the China Ski Association, and hosted a number of national ski events. Among them, the freestyle skiing aerials training and competition venue of Arshan Ski Training Base is known as the "cradle of freestyle ski jumping champions", and many outstanding skiers such as Han Xiaopeng, Li Nina, Xu Nannan, Xu Mengtao, Jia Zongyang, Qi Guangpu, Ou Xiaotao, Kong Fanyu, etc. have conducted intensive training here and climbed on the championship podium of the world competition.
For 20 consecutive years, the freestyle skiing aerials national training team has chosen to come to Arshan in Hung Yen League for early training, not only because it can provide the earliest snow resources, but also because the local snow quality is excellent and the weather temperature is suitable, which is very suitable for us to train in freestyle skiing aerials. Ji Dong, head coach of the freestyle skiing aerials national training team, said.
Relying on the unique location advantages and unique ice and snow resources, this winter, the Xing'an League also actively carried out various ice and snow sports with the theme of "Xing'an Winter Rhyme", and launched ice and snow tourism routes, so that "sports + tourism" can run through the whole winter. At the same time, by building a brand of sports events, enriching the sports and cultural life of the masses, popularizing mass ice and snow sports, extensively carrying out youth ice and snow sports, expanding the popularity and influence of ice and snow sports, accelerating the complete development of the ice and snow sports industry chain, and turning "cold resources" into "hot economy", so that local residents and tourists from all over the world can go to an ice and snow feast in watching, competing, appreciating ice and playing in the snow.
I love ice skating very much and have been actively competing every winter for more than 20 years. In the past two years, the Hung Yen League has paid special attention to the sport of ice skating, and the environment of the skating rink has become better and better, and many hardware have reached new heights. I want to continue this sport and bring more people around me to participate in ice skating. On the sidelines of the 10th National Mass Ice and Snow Season and Xing'an League Speed Skating Competition held recently, Zhao Hongjun, a contestant from Ulanhot, happily expressed his love for ice and snow sports.
By promoting the extensive development of ice and snow sports in the Hung Yen League, taking advantage of the '14th Winter' to release the passion for ice and snow, it has promoted the integrated development of sports and tourism, stimulated the fitness enthusiasm of the masses, and provided more choices for tourists from all over the world who want to experience ice and snow sports. Bai Jinlin, secretary general of the Xing'an League Sports Association, said that as the atmosphere of ice and snow sports is getting stronger and stronger, the ice and snow games in various parts of the Xing'an League are also emerging.
This winter, the 18th Arshan Ice and Snow Festival has created 9 space theme scenes, 9 ice and snow carnival activities, and 6 ice and snow theme route products for tourists, creating a diversified experience of "ice and snow +" and "ice and snow" in an all-round, all-time, space-time, and all-format format, allowing tourists to unlock more ice and snow gameplay in Arshan. "As a southerner, I have longed for the scenery of the north for a long time, and I have long wanted to come and see it. Wu Yunbo, a tourist from Guangzhou City, lingered when he first arrived in Arshan, "just skiing in the ice and snow, but now soaking in the steaming hot springs, this feeling of two days, particularly peculiar, I plan to stay in Arshan for a few more days, and have a good experience of ......."”
At the same time, the 2024 Ice and Snow Carnival is in progress, with various types of ice and snow entertainment activities such as ice and snow test drives, snow crossing, grassland snow splashing, fishing, hunting and winter fishing, etc., to enhance the participation in ice and snow sports and create a strong ice and snow sports atmosphere; The 2024 Keyouzhong Banner "Maple Snow Romance" Ice and Snow Tourism Festival has prepared a variety of tourism products for tourists, such as the Ice and Snow Playground of Hangali Lake, the New Year Season of China Film Production Base, and the Lantern Festival Night Fireworks Show, so that the winter tour has a different feeling ......
In the past 2023, the Hung Yen League received a total of 22.66 million tourists and achieved an income of 202500 million yuan, both hit a record high. Ice and snow resources are "stirring up" the ice and snow economy of the Xing'an League, bringing new ways for the local people to get rich.
The snow season is long and the snow quality is good, and our company has long taken a fancy to the potential of Arshan to develop the ice and snow economy, and has been building a ski resort here since 2004. In the future, we will also build high-end ski runs to attract more tourists. Zhao Junhui, general manager of Arshan Taiwei Sports and Leisure Hot Spring Resort Co., Ltd., said that every year during the ski season, many locals will be hired to engage in ski equipment rental, site safety management, etc., to help local residents achieve "doorstep" employment.
I used to stay at home in the winter, but now I can ski all day at the ski resort. Bao Chenguang, a skier in Arshan, said, "The skiing facilities in Arshan are getting better and better, and there are more and more tourists. In 2023, after Arshan was awarded the national ski tourism resort license, it will usher in the peak season of skiing. I worked part-time as a ski instructor to help more tourists learn skiing skills. When the ski resort is crowded, the instructor fee can be several hundred yuan a day. In this way, there is work all year round, and the income is quite a lot. ”
Like Bao Chenguang, more and more people no longer "hide from the snow cat winter" in winter, but eat "ice and snow rice", and the vision of "more prosperous days in winter" has become a real increase in income and wealth. Winter used to be the off-season for tourism in the Hung Yen League, but now it has also undergone earth-shaking changes.
With the rapid development of winter ice and snow sports and ice and snow tourism in Xing'an League, the vivid answer sheet of "ice and snow is also a golden mountain and silver mountain" is being written on the Xing'an Mountains, and the winter tourist destinations shared by residents and tourists are becoming the "golden signboard" of Xing'an on the mountains.
Author: Reporter Xu Wenjun.
*: Hung Yen**.