Overnight! With an income of 7.8 billion yuan in the past, CCTV hotly promoted old domestic products

Mondo Health Updated on 2024-02-08

Longrich had high hopes, and Xu Zhiwei, once regarded as a business wizard, is now facing notoriety. From an impoverished carpenter to the founder of Longrich Group, Xu Zhiwei's entrepreneurial experience is tortuous and legendary. As the company grew, all kinds of illegal acts gradually surfaced, causing serious damage to Longrich's reputation.

Xu Zhiwei's entrepreneurial journey is full of legends, but it is also accompanied by many controversies. From his humble beginnings as a snake catcher to the establishment of Changshu Snake Company, and then to the development of Longrich Group, he has experienced many twists and turns along the way. With the expansion of the company's business, the introduction of the direct sales model, and the accusations of alleged pyramid schemes, Longrich gradually moved away from the original goal of the light of domestic products.

Longrich was once a leading brand in the daily chemical industry, and once dominated the market with its innovative products and strong marketing capabilities. With the implementation of the direct sales model, the company has gradually embarked on a road of no return. Longrich's brand image has been greatly damaged by the alleged pyramid scheme and the sale of false products.

From the earliest hand cream sales ranking first in the country for 11 consecutive years, to being involved in the direct sales turmoil, Longrich's fortunes have undergone earth-shaking changes. Xu Zhiwei once boasted that he wanted to build a world-class brand, but now he is facing the dilemma of the company's collapse and personal **. All because of greed and desire, Longrich embarked on a path of no return.

For the collapse of Longrich and Xu Zhiwei's **, people have expressed disappointment and anger. As a former light of domestic products, Longrich has now become a "first-class company" that has ruined its brand image. This not only disappointed consumers, but also had a great negative impact on the entire daily chemical industry.

In the face of Longrich's collapse and Xu Zhiwei's **, we can't help but reflect on the fact that greed and desire can lead a business to ruin. Longrich's fate is a wake-up call for us, we must be wary of money, and we must not lose the bottom line for the sake of immediate interests. Only by insisting on honest management can we win the trust of consumers and be invincible in the market competition.

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