Since the in-depth theme education, Chinese Life Insurance Co., Ltd. *** hereinafter referred to as "Chinese Life Insurance") Guangdong Branch has been making efforts to forge the soul with learning, increase wisdom with learning, promote positive practices with learning, and promote work with learning, relying on the opportunity of the Guangdong Provincial Party Committee to implement the "High-quality Development Project of Hundreds of Counties, Thousands of Towns and Villages" (hereinafter referred to as the "Millions of Thousands of Projects"), solidly optimize all aspects of the work of helping farmers and rejuvenate agriculture, and further solve problems, solve people's worries, do practical things, and promote development in the implementation of the rural revitalization strategy. The quality and efficiency of serving rural revitalization have been greatly improved, and the theme education has achieved tangible results.
Rural revitalization is a major task to realize the great rejuvenation of the Chinese nation, and the party and the state regard the implementation of the rural revitalization strategy as the top priority of the "three rural" work in the new era. In order to promote the high-quality development of counties, towns and villages in the province and better solve the problem of unbalanced and insufficient development of urban and rural areas at a new starting point, on February 27, 2023, the Guangdong Provincial Party Committee decided to implement the "Millions and Millions Project" to promote the coordinated development of urban and rural areas in Guangdong. Chinese Life Insurance Guangdong Branch accurately grasps the profound connotation and practical requirements of "the great of the country", carries out in-depth theme education, implements the "Millions Project", continues to support rural revitalization based on its main business, and strives to activate new momentum for rural development with financial living water.
We will continue to improve the "three rural" insurance system supported by "policy-based insurance + commercial insurance", and improve the supply capacity of insurance products and services in the "three rural" fields. In the first half of 2023, the rural revitalization business of Chinese Life Insurance Guangdong Branch increased by 59% year-on-year, and agricultural insurance increased by 31%. Carry out insurance donation activities to prevent poverty return and help village cadres in towns, and give about 7 billion yuan of risk insurance to about 20,000 members of the township to help towns and villages and about 40,000 people in three types of "special households" in the province. The serious illness insurance policy of 9 prefectures and cities in the province is inclined to the treatment of people in difficulty, of which Zhuhai's "Great Love Without Borders" project will exceed 2 in 202320,000 disabled people and groups in need have been provided with free insurance, effectively improving the ability of people with disabilities and groups in need to resist major medical risks.
Continue to implement the requirements of the "four no-picks" and maintain unabated assistance. In 2023, Chinese Life Insurance Guangdong Branch will send a total of 27 cadres to help, 3 more than in 2022, and the strength of support cadres has increased year by year. In terms of consumption assistance, the total amount of systematic consumption assistance in the province in 2023 will be 22770,000 yuan, of which the provincial company helped 126 in Xiangping Town20,000 yuan, 82 in the four designated counties of the group70,000 yuan, 18 other help points in the province80,000 yuan. Actively explore ways of consumption assistance, negotiate with Shanghai Dongfu Network Technology, and launch Xiangping Town's special agricultural products on the Dongfu sales platform to expand the sales channels of agricultural products.
Give full play to the advantages of comprehensive finance, and strive to provide reliable financial and insurance services for the people in the help point areas. Help improve the public medical service system in villages and towns, give full play to the advantages of China Life's "AI Internet + Health", introduce online high-quality medical resources into help points, help rural families in the diagnosis and treatment of minor and chronic diseases, and solve the problem of "seeing a doctor far away" for the masses; Allocate the rights and interests of green pass services for key groups, and rely on high-quality resource platforms to provide appointment services to solve the problem of "difficulty in seeing a doctor"; Enrich the supply of special products such as Kangyue advance, vigorously publicize and popularize the functions of advance payment products, gradually expand the coverage of advance payment products, alleviate the difficulty of capital turnover of farmers' serious illnesses, and solve the problem of "expensive medical treatment".
Enhance the service level of county outletsLaunched the "Hundred Towns" program. Optimize 200 important townships and towns, support the improvement of the county-level office environment, expand the team of township outlets, and improve the service radiation capacity and service supply capacity of outlets. The first batch of 30 townships and towns were selected to build comprehensive financial demonstration sites to realize the renewal and upgrading of the business environment of outlets. In the next three years, we will strive to build 200 comprehensive financial service stations that are deeply rooted in the county and serve the two townships.
Strengthen the extension of financial and insurance services and enhance the convenience of services. Promote the "one-stop" settlement service for health and poverty alleviation, and create convenient services for the masses that are "free of reporting, no application, no information, no counter, and no waiting"; Vigorously promote the use of the Chinese Life Insurance APP, continue to carry out a series of activities of "Smart Helping the Elderly", enrich online business handling projects, and let China Life services enter villages, towns, families and fields; Strengthen the construction of county-level marketing teams, recruit and cultivate a group of government and insurance grid specialists, and strengthen the publicity and service of people's livelihood insurance.
Firmly grasp the general requirements of theme education, further improve the political position, resolutely implement the work requirements of the "Millions and Thousands Project" with a high sense of political responsibility, and strive to create a new situation in rural revitalization. Chinese Life Insurance Guangdong Branch has set up a special working class to comprehensively coordinate and promote the work of the "Millions of Projects" and coordinate and solve key and difficult problems in the process of promotion. The members of the company's party committee went to Xiangping Town, Liannan Yao Autonomous County, Qingyuan to carry out rural revitalization research, went deep into the fields to understand the rural revitalization work, expressed condolences to the recipients of assistance, and visited the people stationed in the village. Conscientiously learn from the experience of Zhejiang's "Ten Million Project", continue to strengthen the party's leadership over rural revitalization, fully implement the assistance tasks, promote rural revitalization and the quality and expansion of agriculture-related businesses, and further promote support for rural revitalization as a key area and key measure for the development of inclusive finance, promote common prosperity, and build an agricultural power, and strive to build a pattern of large-scale assistance for rural revitalization.
We will continue to strengthen top-level design, improve working mechanisms, implement the responsibility system for promoting rural revitalization, and vigorously create a good atmosphere. Chinese Life Insurance Guangdong Branch connects with the work deployment of the head office, formulates and publishes the implementation plan for the key work of promoting rural revitalization in 2023, the action plan for expanding the coverage and improving the quality of the "three rural areas" insurance, and the assessment plan for rural revitalization work functions, and clarifies the requirements for performing duties and responsibilities and various key tasks. Compile the "Millions and Thousands Project" financial product manual, and go deep into counties, towns and villages to carry out financial knowledge education activities.
"Whether the countryside is rich or not, the key depends on the branch." The revitalization of grassroots party organizations is the backbone of developing and strengthening the village collective economy, and Chinese Life Insurance Guangdong Branch has taken multiple measures to continue to help the construction of grassroots party organizations. Carry out branch pairing and marketing staff joint party building activities, and actively explore the combination of party building and rural revitalization. With party building as a link, we have entered the field of rural revitalization through various forms of training organizations and customer management projects. Since 2023, we have organized branches in Guangzhou, Huizhou, Yunfu, Shaoguan, Maoming, Zhanjiang and other cities to carry out a total of 10 branch pairing and various characteristic activities.
The effectiveness of rural revitalization is the "touchstone" for examining the development of theme education, and its main basis is the satisfaction of the masses. Since the launch of the theme education, the Guangdong Branch of Chinese Life Insurance has made real efforts to learn and think, guide the practice of rural revitalization through theoretical study, rely on Guangdong's "Millions of Projects", vigorously promote new ideas, new measures and new models, and effectively solve some pain points and difficulties encountered in the process of promoting rural revitalization. The style of investigation and research has been carried out in Daxing, and by going deep into the grassroots and into the fields, the positive interaction with the masses has been realized, a number of urgent and difficult problems have been understood and solved, and the effectiveness of rural revitalization has been significantly improved.
Combined with the relevant deployment of the "Millions Project", Chinese Life Insurance Guangdong Branch focuses on the five revitalization needs of "industry, talent, culture, ecology and organization" in designated assistance areas, and implements all-round, wide-coverage and targeted targeted assistance measures for key groups, cadres stationed in villages, people living in extreme poverty and ordinary villagers, and strives to solve problems for village branch secretaries, leaders of getting rich, village doctors and villages, do practical things for left-behind women, left-behind children and left-behind elderly, and provide poverty alleviation and unstable households, marginal households prone to poverty, Households with sudden and serious difficulties have benefited from the situation, which has effectively improved the efficiency of the village-based assistance team and the happiness and satisfaction of rural households.
Chinese Life Insurance Guangdong Branch will continue to deeply study and implement the socialist ideology with Chinese characteristics in the new era, promote theoretical study, investigation and research, promote development, review and rectification, integrate theme education into the implementation of the "Ten Million Project" and help rural revitalization, and actively contribute to the rural revitalization strategy.