"Digital Smart Village" is an upgraded version of "Digital Village". "Digital village" emphasizes the application of digital technology in the process of rural revitalization, while "digital intelligent village" refers to the comprehensive use of digital intelligence technologies such as artificial intelligence, big data, blockchain, cloud computing, and the Internet of Things to build a new rural infrastructure represented by the rural digital intelligence operating system, promote the digital intelligence of rural industries, the modernization of rural governance, and the intelligence of rural life, and accelerate the modernization of agriculture and rural areas.
What is AIGC Digital Human Live Streaming?
Nowadays, the commercial application of "digital human" has entered the fast lane, and the emergence and maturity of digital human short ** live broadcast is one of the signs. A wave of AI is now taking place around the world, which in turn has triggered a new technological revolution. With its multiple advantages such as portability, functionality and interactivity, it has quickly become the main medium for emotional expression and information dissemination in modern society. Especially with the popularization of the mobile Internet and the surge in the demand for fragmented information dissemination, content creators from all walks of life have poured into the field of content creation. In this creative field full of infinite possibilities, the emergence of AIGC digital human technology has brought unprecedented creativity and opportunities to creation, marketing and interaction.
The real-life automatic broadcast system is a loop**pre-recorded voice content**, and the live broadcast display does not require a real person, only a mobile phone is required to operate, and the operating cost is low. AIGC digital human live broadcast is a live broadcast method based on artificial intelligence technology, which uses digital human anchors instead of traditional live anchors to conduct live broadcasts. These digital human anchors are built with advanced artificial intelligence technology and avatar technology, with highly realistic images, voices and movements.
The main differences between the two live streaming methods are:
1) The technical means are different, unmanned live broadcast mainly relies on automation equipment and technology, while AIGC digital human live broadcast mainly relies on artificial intelligence technology.
2) The interactivity is different, the unmanned live broadcast is to record the professional speech of the anchor in advance, and broadcast the real scene live, because the unmanned live broadcast has no interaction with real people, the interactivity is low. AIGC digital human live broadcast can introduce product features, answer questions, and even interact in real time through keyword setting, instant input content, and even real-time interaction: real-time drive or real person takeover;
3) The live broadcast experience is different, and the unmanned live broadcast presents the audience with a real feeling and immersive experience through real scenes and pictures; AIGC digital human live broadcast provides a more personalized and virtual live broadcast experience through the image and intelligent interaction of virtual characters.
The intelligent interaction function of AIGC digital human enables it to communicate with the audience in real time in voice and text, and the audience can interact with the digital human and participate in various activities. The audience can interact with the digital human and participate in various activities, which enhances user stickiness and injects new vitality into the business model.
"Live streaming of real people + AIGC digital humans" has become a new model and paradigm of e-commerce. The development of the virtual anchor economy has also created more opportunities for users to participate and interact. By participating in the live broadcast activities of virtual anchors, viewers can obtain rich rewards and benefits, enhancing the enthusiasm of users to participate. At the same time, AIGC digital human can also make personalized recommendations according to users' interests and preferences, providing users with more personalized and interesting content, and increasing the user's duration and stickiness.
The application of digital technology is gradually changing the traditional mode of agricultural production and promoting the development of agriculture in the direction of digitalization and intelligence. As a new type of communication and marketing transformation, AIGC digital human live broadcast has a wide range of application prospects and potential in rural revitalization. Through the live broadcast of AIGC digital human, the process of agricultural industry upgrading, rural cultural inheritance and governance modernization can be promoted, and the implementation and development of rural revitalization strategy can be promoted.
The problem of agriculture and rural farmers is a fundamental issue related to the national economy and people's livelihood, and e-commerce, as an emerging format, can not only promote agricultural and sideline products, help the masses get rid of poverty and become rich, but also promote rural revitalization, which is promising.
Relying on the local county (township) production capacity as the bottom layer, and assisted by digital science and technology, the "industry + technology + talent" e-commerce live broadcast "new farmer" and "real person + AIGC digital person" media live broadcast and short ** matrix system are formed, combined with the local to create their own unique "typical leader IP of industrial development", so that the local people can represent the local, and create a digital human live broadcast e-commerce matrix and short ** content position with the characteristics of "culture + product + tourism" in the district (county) region. Promote the integrated development of the one-two-three (agricultural, cultural and tourism) industry and digital and real, enrich the rural economic format, expand the space for farmers to increase income, tell the story of their hometown, and promote beautiful scenery and good things.
The application of digital technology is crucial to enhance the visibility of agricultural products and optimize the brand image of agricultural products. At present, science and technology to help agriculture has become an important development direction of rural revitalization, and enterprises in related fields have lowered the threshold for technology use by continuously polishing "cost, efficiency, and experience", making AIGC a "new agricultural tool" for digital and intelligent villages.
Activate the internal force, make good use of the external force, the internal circulation of industry and finance, the external circulation of the economy, the brand goes out, the resources are introduced, and the "science and technology + industry + talent" is short** + the e-commerce live broadcast "new farmers" rejuvenate the township and help agriculture and common prosperity!