In the midst of the decline, Apple is still at the top of the hot list, who is embarrassed?
In the domestic market, Apple's voice has always been there, but there has never been such an embarrassing situation some time ago, that is, the Internet is full of voices of declining iPhone sales, and in terms of actual sales, Apple occupies most of the hot list.
Apple's voice is the most widespread, first of all, because of the data provided by the American investment institutions, which mentions that Apple's sales fell by 30% in the first week of this year, and this data from the United States is especially exciting for some people, which shows that Apple's sales in China have fallen very much, so investment institutions are highly concerned about it.
In order to find evidence of the decline of apples, it can be said that the best countries use microscopes to analyze apples, and annual sales, quarterly sales, monthly sales, and weekly sales are widely cited some time ago; Now there is a certain amount of activation, and there is a comparison of ** aspects, in short, it is determined to find evidence of the decline of apples.
Since October, Apple's weekly sales in second- and third-tier cities seem to have been overtaken by China's mobile phone data, however, for Apple, which still ranks first in monthly sales, and even in 2023, Apple will win the first place in the Chinese mobile phone market for the first time, and these data are undoubtedly embarrassing with a capital letter.
obtained the number of activations, but found that the activation of some domestic brand mobile phones was far lower than the shipment, and the executives of other domestic brand mobile phones broke the news that the return rate of some domestic brand mobile phones was extremely high, and there was a suspicion of receiving counterfeit goods; Spit on Apple's price cut, it turns out that the price reduction of the national mobile phone is better than Apple's, but the national mobile phone is in the way of face, and it is not the most advanced mobile phone to fight, but for the old The price reduction is the reality of the national mobile phone, of course, it cannot be said that they did it, but they crushed Apple.
Analysts have released the list of the most popular phones in the Chinese mobile phone market in 2023, and Apple's iPhone is once again at the top of the list, indicating that Apple continues to lead the way in terms of single phone sales, and the iPhone is still the most popular phone among Chinese consumers.
Most of the domestic mobile phones on the list are low-cost models, and there are even thousand-yuan machines, and Apple's mobile phone, which highlights the mainstream market, is still far ahead of domestic mobile phones, although it has repeatedly claimed that its mainstream sales are considerable, but it is always not seen on the hot list, which is a rather strange phenomenon.
In fact, some consumers pointed out that the national flagship mobile phone is not favored by high-end people, because there are too many advertisements on the national mobile phone, and the advertising has reached the point of ubiquitous, which makes consumers very worried about information security, especially the mobile phones of high-end consumers have a lot of private content and personal finance, and this part of the consumer recognizes Apple's security more, but these reasons are ignored, so consumers don't look at these complaints at all, and they must buy iPhone. So high-end consumers don't look at these Weibo at all, should they buy an iPhone or buy an iPhone.
Obviously, in addition to some high-end consumers who are not bad for money, Apple users are more consumers who continue to value the best, which is why Apple's every price cut can trigger a round of panic buying, and Apple also recognizes that price reduction is the killer feature, since the iPhone can't be sold, use the trick of price reduction, and every price reduction can also make Apple get satisfactory sales performance, it can be said that Apple is really down the price of incense.
Based on the influence of these factors, domestic mobile phones may occasionally surpass Apple in a short period of time, but once Apple makes efforts, the sales of domestic mobile phones are suppressed, so that the sales data with a longer cycle is often Apple wins, and the sales peak of domestic mobile phones is often difficult to maintain for a long time.