On Tuesday, Li Auto released its sales ranking of new car-making brands for the first week of 2024. The weekly sales volume of Wenjie Automobile reached 0590,000 units, winning the single-week sales crown of new car-making forces.
This time, the question boundary, which has been ranked second for many weeks, has finally achieved catching up with the ideal. Judging from the specific figures, its weekly sales volume is the same as last week, which shows that this is not the limit of the question, but the limit of production capacity.
Previously, the official statement of Cialis said: "The factory that has put into production the new M7 is in two-shift production mode, and the current daily production capacity of the factory is 750 vehicles. ”
It is worth noting that the weekly sales of Li Auto are only 0430,000 units, the worst weekly sales in the past six months, a decrease of 0980,000 units, losing the top position.
Unlike in the past, Li Auto did not release specific weekly sales figures for its three models this time.
Li Auto officially said that after exceeding the sales target of 300,000 units in 2023, the team will take a break in early January 2024 to meet the challenge target of 800,000 units in 2024.
It can be seen that Li Auto rushed to the last week of 2023 too much, resulting in a lot of impact on the first week of the new year.
If you use one word to describe the sales of Li Auto in 2023, it is very appropriate to use "open". In 2023, Li Auto's annual cumulative sales volume will be 3760,000 units, a year-on-year increase of 1822%。
Li Auto and Wenjie Auto can be described as direct competitors, both of which have range extender technology and similar pricing ranges.
Since the new M7 made its debut at Huawei's press conference in September last year, this new model has become the focus of attention of the market and consumers.
At present, the new M7 has not only brought hot spots and prosperity, but also real sales.
On the one hand, Yu Chengdong learned the ideal product strategy, followed up the refrigerator, color TV, large sofa and range extension technology, but there were more intelligent driving and intelligent cockpit.
Recently, Li Auto has had a bit of a less than ideal life, and this time the predicament seems to be more serious, and the safety problems that threaten the credibility of their brand have been magnified again.
On the evening of December 21 last year, an ideal L7 rear-end truck ** circulated on the Internet, the accident scene was tragic, a large number of debris was scattered, the top of the vehicle was almost completely lifted, and the A and B pillars were also broken.
Although the ideal later made an emergency response, judging from the reactions of netizens, the ideal response did not seem to be completely convincing, but caused "public anger".
In fact, this is not the first time that Li Auto has been questioned because of a collision. Before this, the Taiyuan Ideal Incident in Shanxi Province was also a major accident that caused huge controversy.
"Che Yuhua said" learned that as the Spring Festival approached, the pre-sale orders were less than expected, the recent ** turmoil, and the pressure brought by competing products such as the M9 made the ideal finally postpone the release of MEGA to March.
A few more words
The establishment of the status of the leading car companies depends on the accumulation of victories again and again, and how to seize market share is the most important issue for every car company at present.
Of course, building a car is a marathon of endurance. In the race to the finish line, it doesn't matter if you are ahead or behind, it's who stays on the field and wins the game.