Consumption during the Spring Festival holiday is full of vitality

Mondo Social Updated on 2024-02-21

The 2024 Spring Festival holiday has officially come to an end. The reporter learned from the Provincial Department of Commerce that the 291 sample enterprises monitored by the province achieved a total sales of 220.3 billion yuan, a year-on-year increase of 394%, an increase of 1501%。Among them, the sales of automobiles increased by 34% year-on-year59%, an increase of 45 compared to the same period in 201988%;The revenue of catering enterprises increased by 30% year-on-year6%, an increase of 297%。

During the Spring Festival, online and offline consumption scenarios are diverse, and commodity consumption is picking up rapidly. According to the sampling of the Provincial Department of Commerce, the province's instant retail business increased by more than 20% during the Spring Festival. The sales of upgraded goods such as automobiles, gold, silver and jewelry, cosmetics and seasonal clothing were hot, and the sales of automobiles increased by 34% year-on-year59%, an increase of 45 compared to the same period in 201988%;Sales of gold, silver and jewellery increased by 30% year-on-year51%, an increase of 4996%;Cosmetics sales increased by 12 percent year-on-year61%, an increase of 3481%。

According to monitoring, catering enterprises achieved a year-on-year increase of 30% in revenue during the festival6%, an increase of 297%。"China time-honored brand" Tongqinglou Catering Co., Ltd.'s operating income increased by 71% year-on-year4%;"Local enterprise" Anhui Laoxiang Chicken Catering Co., Ltd.'s operating income increased by 12 year-on-year24%。

During the Spring Festival, all parts of the province kicked off the "2024 Huidong Consumption Promotion Year" in a timely manner with the "New Year Huimin Series of Activities" to inject impetus into holiday consumption. All parts of the province seized the Spring Festival consumption season, combined with the folk customs of the Year of the Dragon, "domestic products and national tide", etc., and held a series of Spring Festival consumption promotion theme activities with "strong" New Year's flavor and "enough" fireworks, of which more than 200 were held in Hefei. Wuhu, Fuyang, Ma'anshan, Huaibei, Huangshan and other cities issued more than 13 million yuan of New Year Huimin consumption coupons to further "ignite" holiday consumption.

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