Recently, Lotu Technology released the 2023 projection market analysis report. The data shows that in 2023, the sales volume of China's smart projection market will decrease by 5% year-on-year1%, sales decreased by 17 year-on-year3%;The brand pattern of the DLP market is stable,And further gather to the head:2023year,The top four brands in the dimensions of sales volume and sales volume are XGIMI、Nuts、Dangbei and Vidda,The total share reached 846% and 875%, a year-on-year average of **19 percentage points, of which Vidda has the first growth rate, becoming the best "technology year" in the hearts of many users.
This Spring Festival of the Year of the Dragon, many people have moved the Vidda three-color laser projection home. "Now the material conditions are very good, and the Chinese New Year is more about bringing spiritual enjoyment to the family. Enjoy the moment of family reunion, relive the atmosphere of watching the Spring Festival Gala together when I was a child, a good projection is simply the most perfect 'New Year's goods' in my heart." A blogger who bought a vidda projection shared in **. There are many such sharing on various social platforms,With high brightness、Good color、And the sincere attitude of the standard,VIDDA 4K three-color laser projection not only captured the hearts of a group of science and technology experts,It has earned enough "popularity",It has become the first choice for many consumers when buying three-color laser projection。
Vidda is a young technology fashion brand owned by Hisense. With Hisense's 16 years of technical accumulation in the field of laser display,Vidda released the world's first 4K three-color laser projection in 2022,Leading the industry to lay out three-color lasers,2023Cumulative sales will increase by 267% year-on-year,Become the fastest growing brand in the DLP market。 According to Lotu data, in terms of laser technology, the three colors have achieved a reversal of monochrome, and the proportion of online sales will reach 63 in 20233%, up 507 percentage points. VIDDA、Nuts、Dangbei and other brands have been laid out,It is worth noting,XGIMI also1month9day10Launched three-color laser products at the new product launch conference,The technical route has become the consensus of the head brand。