From the Galaxy E8 to the Zeekrypton 007, Geely s stars shine behind CES, but these ambitions are

Mondo Cars Updated on 2024-02-01

Recently, the 2024 CES exhibition officially opened in Las Vegas, USA, and various technology companies have brought blockbuster cutting-edge technologies one after another. Among them, although Geely Automobile Group did not participate in the exhibition in the name of the whole vehicle, but when it went deep into the CES exhibition, it was found that from the Galaxy E8 unveiled at the BOE booth to the Zeekrypton 007 shining in Las Vegas in the name of the new "King of Lights", in this CES exhibition, Geely Automobile's "stars shine", which is quite eye-catching.

An Huicong creates a mobile living space for Intel's "platform".

At this CES exhibition, An Conghui, CEO of ZEEKR Intelligent Technology, appeared at the Intel booth and announced the plan of ZEEKR and its global ecological partner Intel to jointly create a "mobile living space" for the next generation of smart cars. It is worth noting that this is an extremely rare time for the executives of Chinese auto companies to "stand up" for foreign companies at major international exhibitions.

It is reported that based on the intelligent architecture and Intel's new intelligent vehicle computing platform for software-defined vehicles, ZEEKR and Intel will jointly develop a smarter, more comprehensive, and more understanding of user needs of the intelligent cockpit exclusive experience. Subsequently, the two parties will accelerate the development of systems and models, and bring the ultimate travel experience to global users with truly epoch-making smart car products.

Jack Weast, vice president and general manager of Intel's automotive division, announced at the show that Geely's Zeekr Auto will be the first automaker to use Intel's AI system-on-chip (SoC) to create an "enhanced living room experience" in the car, including AI voice assistants and ** conferencing. In addition to Zeekr, Intel has not disclosed any other customers for the time being, only saying that it is actively negotiating with a number of OEMs.

According to "Yipin Auto", as early as 2021, ZEEKR and Mobileye, an autonomous driving company under Intel, have reached a cooperation around the joint development of advanced driver assistance ADAS systems. At the beginning of 2022, the two companies announced plans to jointly launch the world's first consumer-grade intelligent driving electric vehicle with L4 intelligent driving capabilities in 2024. On April 13 last year, ZEEKR Intelligent Technology signed a strategic cooperation memorandum with Intel Corporation, aiming to jointly explore in-depth cooperation in the fields of automotive hardware product development, intelligent vehicle applications and solutions, and ecological chain construction.

It can be seen that the cooperation between ZEEKR and Intel is not just a simple cooperation between OEMs and manufacturers, but based on the open SEA vast architecture and Intel's chip technology, to carry out in-depth cooperation at the software and algorithm level, which will not only help ZEEKR build an exclusive intelligent cockpit, but also provide a new sample for the global intelligent electrification transformation.

In the view of "Yipin Auto", with the help of this cooperation, ZEEKR's products and technologies will be implemented in the US market faster, allowing Chinese brands to reach unprecedented new heights of "technology going overseas", which also means that ZEEKR has the strength to customize and develop technologies and products according to the needs of global users, and will deeply empower the future-oriented intelligent travel experience.

It is based on such advantages that ZEEKR has combined the global user thinking with the different needs of the national market from the beginning, coupled with the strong cooperation with the world's top partners, ZEEKR is taking advantage of the momentum to open the acceleration key of globalization.

ZEEKR 007 incarnates a new generation of "King of Lights" to illuminate Las Vegas

While delivering satisfactory results in the domestic market, ZEEKR has also become the highlight of this CES exhibition, and Valeo has demonstrated the perfect integration of modern technological elements through ZEEKR 007.

In fact, as an electric car for the mainstream market, ZEEKR 007 has the world's first integrated smart light curtain, which is far ahead of current automotive products in terms of size, lamp beads, brightness, and irradiation distance. The light strip of ZEEKR 007 is not only big and bright enough, but also fun enough. Users can directly draw the content they want through the central control screen, and display it synchronously on the integrated smart light screen. Therefore, the appearance of ZEEKR 007 at CES is well deserved.

As the leading supplier of smart light curtain of ZEEKR 007, Valeo not only breaks through the zoning design of automobile lights through ZEEKR 007, but also provides an atmosphere lighting system in the car to bring users a shocking driving experience. The luminous logo and ADAS sensor are cleverly integrated, making the sense of science and technology and electric brand image of ZEEKR 007 more prominent. With the advent of the new automobile era, ZEEKR 007 will become a new "lamp factory" with its first-in-class smart digital headlights.

Galaxy E8 has become a popular check-in point for CES due to its large screen

At this CES, the Geely Galaxy E8 that appeared at the BOE (BOE) booth was not inferior. On the Geely Galaxy E8 product, the most noteworthy thing is that it is equipped with BOE45inch8KThe unbounded smart screen, 8K quasi-retina-level resolution, 98 screen-to-body ratio, and at the same time, it integrates instrumentation, central control, and co-pilot on one screen.

As a global in-vehicle business platform, BOE also brought cutting-edge display technologies, in-vehicle display products and solutions such as oxide, 8K, BD cell, MLED, and OLED to CES 2024. Geely Galaxy E8It is with "screen size first", "clarity first", "light and thin first" in the same class, "screen-to-body ratio first" four firsts, so that the sense of intelligence, science and technology, and practicality have more touch points.

According to "Yipin Auto", compared with many practices on the market that pass 2 to 3 screen combinations, the galaxy E8 unbounded smart screen is a complete integrated screen, giving people a strong visual impact. In terms of software, Geely Galaxy E8 has been upgraded to the latest generation of Galaxy N OS unbounded version of the car machine system, and provides 3D desktop, time engine, interactive dynamic island, intelligent energy control and other rich functions, which can meet the visual needs of consumers while also providing more intelligent functional requirements. Importantly, the smoothness of this system has been significantly improved, thanks to the fact that it has a new generation of Qualcomm Snapdragon 8295 flagship cockpit chip, which is manufactured using a 5nm process, and the computing power of the 8295 chip is 8 times higher than that of the 8155 chip.

Geely Automobile charges forward

From Geely Automobile's many products shining on CES, we can see its ambition to lay out smart mobility and aim to go global. In fact, as a new brand under Geely, Galaxy, has shown the world what "Galaxy Speed" is. The brand launched 3 new products in 7 months after its establishment, and the sales volume exceeded 830,000, and the 150,000-level plug-in hybrid SUV track to which the Galaxy L7 belongs, and the 13-150,000 level plug-in hybrid family car track to which the Galaxy L6 belongs, are all the Red Sea surrounded by strong enemies. The recently unveiled Galaxy E8 is positioned as "China's new generation of pure electric flagship", directly smashing the old nest of Tesla Model 3.

Another brand, ZEEKR, is also outstanding, and the pure electric hunting supercar ZEEKR 001 FR has broken the performance monopoly of the traditional 10-million-level Hyper Car; ZEEKR 007, 20With a price of 990,000 yuan, the "king of pure electric cars in the 800V era" deserves its name; In terms of safety, by the end of 2023, ZEEKR has delivered more than 190,000 new vehicles, still maintaining a record of "zero spontaneous combustion".

In terms of channels, ZEEKR has 342 directly-operated stores across the country, which can be called the "offline benchmark for new forces". As the "leader of ultra-fast charging in China", ZEEKR has adhered to self-research, self-construction and self-operation of ultra-fast charging network since the launch of the brand, and has built a total of 432 ultra-fast charging stations by 2023. In 2024, the number of pole charging stations will reach 1,000, and by 2026, the number of pole charging piles will reach 10,000, realizing the grand idea of "thousands of stations and thousands of piles".

In 2023, Geely Group will export a total of 274101 vehicles throughout the year, and has completed the listing of 10 models in 43 countries around the world. At the same time, Geely has 532 sales and service outlets in 70 countries around the world. In 2023, Geely established its fourth subsidiary in the Mexican market to develop the Latin American market with systematic strength. Next, we are also about to usher in a more global and intelligent new Geely Automobile, which is really exciting.

Write at the end:

Different from the previous CES exhibitions in the form of vehicle groups, this year's Geely Automobile "broke into parts", with the display of finished products and technology dissemination as the anchor point, and became the focus of attention at the CES exhibition, from An Huicong cheering for the Intel platform, to ZEEKR 007 and Galaxy E8 to show the world the hard core strength of China's new energy products.

Through this CES exhibition, we have seen a more confident Geely Automobile, and Geely, which puts technology first, has also set a good example for many Chinese car companies, truly realizing the "Made in China" from products to sea, to technology to sea, and then to ecological to the world.

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