BYD Auto, as a leading brand of new energy vehicles in China, has always adhered to the concept of innovative, green and sustainable development. Its product lines such as electric vehicles and hybrid vehicles are constantly improving, and its technical level is also increasing. In the field of new energy vehicles, BYD Auto has been at the forefront of the world and has become a beautiful business card made in China.
The Songhua River, a river with a long history, has witnessed the vicissitudes of life in Northeast China. In winter, the Songhua River is transformed into an ice and snow kingdom, attracting countless tourists to experience the charm of ice and snow sports. From ice sculptures, snow scenes to various ice and snow activities, the Songhua River has shown a different style and has become a shining business card of China's ice and snow tourism.
Think about it, when BYD Auto meets Songhuajiang, what kind of scene will it be? Is it the figure of a car speeding on the snow, the ice sculpture on the river, or the passionate collision of the two working together to create a better future?
From January 30th to February 3rd, the first Songhua River Ice Skating Marathon and the main venue of the 2024 National Fitness New Year's Greeting were held in the Songhua River Ecotourism Scenic Area, Baishan City, Jilin Province.
The Songhua River Ice Skating Marathon Challenge adopts the development concept of "ice and snow are also invaluable assets", and the event adopts the "1+10+10" model: with one skating marathon as the main body, 10 ice and snow sports events and 10 ice and snow experience activities will be carried out simultaneously to create a carnival of ice and snow events in the whole winter of Songhua River.
As the supporting brand of this event, BYD will exhibit new models such as Formula Leopard Leopard 5, Denza D9, N7 and Song L on the spot, and organize brand communication in combination with local characteristics, empower the concept of Songhua River skating natural track at 42 degrees north latitude, and help Jilin Province promote the high-quality development of ice and snow economy in cold regions.
When BYD Auto meets Songhua River, the intersection between the two is not only a combination of products and scenery, but also a resonance of spirit and dreams. BYD Auto drives sustainable development with scientific and technological innovation, and is committed to creating a better life for people; The Songhua River, with its unique natural landscape and rich cultural heritage, has attracted countless people to explore and experience.
In this charming land, spend the New Year on the Songhua River. BYD Auto and Songhuajiang jointly wrote a magnificent chapter of chasing dreams and ice and snow. From the city to the countryside, from industry to tourism, the two have achieved in-depth cooperation and exchanges in all aspects. For example, in terms of ice and snow tourism, BYD Auto provides clean energy transportation to provide tourists with a more environmentally friendly and convenient way to travel; In terms of urban construction, BYD Auto has contributed to the sustainable development of the Songhua River region with its advanced energy storage technology.
BYD Auto drives dreams with scientific and technological innovation. Songhua River, ignite passion with ice and snow beauty. Isn't it a carnival of dreams and pursuits when they are together?
A large river with wide banks and colorful Songhua River. In the future, BYD Auto and Songhuajiang will work together to draw a more exciting chapter. The combination of new energy vehicles and ice and snow tourism is the perfect integration of science and technology and nature, and it is also the embodiment of the infinite pursuit of a better life.
"Charming Songhua River, Chasing Dreams of Ice and Snow" is not only a feast of vision and soul, but also a journey of dreams and pursuits. On this road full of hope and challenges, BYD Auto and Songhuajiang will continue to move forward hand in hand to write a new glorious chapter together, so that people can feel a different kind of warmth and passion in the cold winter. Let's cheer for this story and cheer for a better future! Accompanied by BYD Automobile, in the charm of the Songhua River, let us chase the dream of ice and snow together!