Although the Spring Festival tourism is extremely popular, at this moment of family reunion, going home for the New Year is still the first choice for most people, and "visiting Wanda" is a kind of reserved program. In order to welcome the arrival of the New Year, Wanda Plazas around the country have brought many wonderful activities, deducing the flavor of the New Year, so that citizens can feel the beauty of their doorstep, and thus achieved a year-on-year growth in sales and passenger flow.
The box office of the Spring Festival stalls hit a new high
This year's Spring Festival movies also did not disappoint, and the Spring Festival in 2024 ended smoothly, with a box office of 8 billion hitting a record high. Wanda Films also achieved a breakthrough in performance, with a number of indicators hitting record highs in the same period, and the box office and moviegoers increased significantly year-on-year. Among the top 10 cinemas in the country, Wanda Cinemas occupies 7 seats, and 69 seats in the TOP100 cinemas.
Baby King Paradise is rich in activities
Baby King Paradise brings a series of exciting activities for children. "Journey to China" continued to be a hit, and the National Baby King Paradise held the "Animation Family Carnival" theme activity, and held nearly 2,000 activities such as the Starlight Theater and animation-themed birthday parties, attracting more than 30,000 groups of families to participate.
Wanda Hotel's revenue increased significantly year-on-year
During the Spring Festival, Wanda hotels across the country also launched many rich New Year activities such as Xuanhe Family Banquet, Xuanhe Wanji, etc., attracting many people to eat and live in Wanda. As a result, Wanda Hotels has achieved outstanding operating results, with comparable hotel revenue increasing significantly year-on-year, and hotel room revenue and average occupancy rate are higher than the same period last year.
Wanda Plaza is full of "New Year's flavor" during the Spring Festival, whether it is all kinds of New Year's goods, intangible cultural heritage, Spring Festival blockbusters, or the smiles on the faces of adults and children, all of which constitute a happy and successful New Year.