Approaching the Spring Festival, the "tide of returning to the hometown" has emerged across the country, and the rural consumer market is hot. In order to ensure the supply and service of home appliances for consumers to "refresh during the Spring Festival", Suning Tesco Retail Cloud announced that more than 10,000 stores across the country will "not close during the Spring Festival", with non-stop trade-in services, and the store scene continues to be new, launching more new trend home appliances and increasing Spring Festival consumption subsidies.
On the eve of the Spring Festival, home appliance replacement and New Year's goods procurement are hot**. Retail cloud data shows that since the launch of the New Year's Festival, Suning Tesco retail cloud sales have increased by more than 100% year-on-year, one-stop trade-in orders have increased by 200% year-on-year, Casarte multi-door refrigerators have increased by 112%, Midea floor scrubbers have increased by more than 500%, and coffee machines have increased by 185%. 10,000 stores across the country ushered in a new growth of "Spring Festival homecoming consumption", and the new trend of intelligent, convenient, green and healthy home appliances became "New Year's goods".
In the face of consumers' demand for new products, the retail cloud will provide more new trends, front-end and trendy home appliances on the Internet celebrity, and create more than 300 exclusive customized products with high cost performance. At the same time, the retail cloud trade-in service will not close during the Spring Festival, providing consumers with a deterministic home appliance delivery and installation service experience. Township customers can initiate a new demand to the store through the "Suning Tesco Selection" applet, complete the door-to-door delivery of the old machine** and the delivery of the new machine to their home in one stop, and can also enjoy the high cost of the old machine ** and the subsidy for the new machine.
During the Spring Festival, the retail cloud continued to launch "trade-in up to 1,000 yuan and pre-deposit 8."88 get 888 yuan coupons, home appliances up to 3,000 yuan off, post orders**, home appliances bargaining, buy one free.
1. Member gifts, value-added hot products, and Meituan to the store" nine preferential activities. At the same time, during the Spring Festival, the welfare subsidy will be increased, and the retail cloud said that in 2024, it will invest 500 million consumption subsidies, carry out more than 50,000 consumption promotion activities, help 1 million families replace household appliances, accelerate the quality and expansion of county consumption, and create a shopping scene integrating New Year's goods, New Year's customs, and New Year's flavors.
In addition, the retail cloud gives full play to the advantages of local "instant retail" to create a warm service at the store and at home. In addition, consumers can purchase store coupons online on the Meituan platform and purchase home appliances at the store, improving consumers' dual-line shopping experience.
During the New Year's Festival, Retail Cloud is expected to open 359 new stores, launch super stores and professional stores, upgrade store image, scenes, products, and services, create a diversified family scene, and provide rural consumers with a more comfortable and interesting shopping experience. The relevant person in charge of the retail cloud said. As a retail platform rooted in rural home appliance consumption, Retail Cloud will fully innovate consumption scenarios, improve consumer experience, and release consumption potential during the Spring Festival, so as to meet consumers' one-stop consumption needs for home appliances and home furnishings, and make every effort to provide high-quality products and service guarantees.