31 Exhibition Cloud is a new generation of products that help exhibition organizers manage the data of multiple exhibitions, multiple conferences and multiple sessions on one platform, improve the management efficiency of exhibition organizers, promote the efficient docking of exhibitors and visitors of the exhibition, accumulate and precipitate data assets, and realize the rapid digitalization of exhibition projects.
In addition to providing database management services, visitor registration services, visitor promotion services, exhibitor services, on-site services, etc., which are commonly used in offline exhibitions; It also provides ten major services such as industry resource platform portal, supply and demand matching, business card exchange, and inquiry required for online exhibitions.
At the same time, it also supports the organizer to flexibly carry out the exhibition business model combining online and offline, which is a simple, easy-to-use, fast online, cost-effective, and truly integrated online and offline exhibition product.
The R&D team of 31 has been continuously optimizing and upgrading products, and we have continuously consolidated the core capabilities of the exhibition cloud, and worked with the exhibition organizers to upgrade to a new generation of digital exhibition system to achieve online and offline integration.
In the second half of the year, we successfully delivered a number of themBenchmark exhibitionsdigital support, including:
The 6th China-Arab States Expo.
The 7th Silk Road International Expo and China's East-West Cooperation and Investment Fair.
World Internet of Things Expo 2023.
The 10th China Charity Project Exchange Exhibition.
China International Fisheries and Fisheries Expo.
2023 China International Travel Mart.
2023 China International Digital Economy Expo.
2023 China International Rail Transit and Equipment Manufacturing Industry Expo.
The 12th Leman China Pig Conference.
China International Patent Technology and Products Fair.
2023 World Clean Energy Equipment Conference.
2023 China International Digital and Software Services Fair.
2023 China New ** Conference & China New ** Technology Exhibition.
2023 Guangdong & Macao Branded Products Exhibition.
The 19th Zhejiang Primary Medical Equipment Exhibition.
2023 China International Property Management Industry Expo.
The 28th Zhengzhou National Commodity Fair.
The 31st National Book Fair.
VR AR Industry Expo in Shanghai, China.
2023 Zaozhuang Lithium Exhibition.
The 5th Weifang Marine Power Exhibition.
The 2nd Port & Shipping Logistics Industry Exhibition.
The 11th Mianyang Science and Technology Expo.
The 5th Wuhan Creative Cities Roundtable.
2023 Changsha International Green Intelligent Construction and Building Industrialization Expo.
For more exciting cases, please click to view: Wonderful review of the exhibition in the second half of 2023 |A collection of cases to welcome the end of the year.
Now, let's take a quick look back at the highlights of the customer demand-centric exhibition cloud product iteration in the past six months!
Table of Contents
The center of the exhibition area has added a standard hall function.
An overview of the new pavilions and exhibitors' participation reports.
Exhibitor ID orders support the issuance of receipts, invoices, and foreign currency payment.
Launched the "** hall" function, ** marketing added another weapon
On the resource platform, content has become a "killer feature" that effectively attracts attention and disseminates information. Whether it's the organiser, the exhibitor or the pavilion, marketing can bring many benefits:
Organizer Value:As the organizer, we will release well-crafted exhibition projects and wonderful event previews** and keynote speaker warm-ups in the **hall**, so that participants can have an in-depth understanding and feel the charm of the event, so as to enhance their willingness to participate.
Exhibitor Value:For exhibitors, product demonstrations and case introductions are powerful tools to show strength and open up the market. By intuitively displaying product features to potential customers and proactively guiding follow-up interactions, exhibitors can exert brand effect and expand business opportunities on digital platforms.
Pavilion Value:Member companies can learn from each other and work together to build a regional brand image. The release of ** shows the strength of products and services, and can also attract professional visitors to explore in-depth and understand the development trend and innovative practices of the industry.
It can be said that as marketing has become the mainstream marketing means, the digital exhibition platform also needs to keep pace with the times. Organizers, sponsors, exhibitors and pavilions will carry out focused content planning and delivery according to their rights and interests, which can not only enhance brand influence, but also inject new vitality into the digital exhibition platform.
An overview of the exhibition reports of the new pavilions and exhibitors, and the exhibition effect is clear at a glance
The exhibition cloud has launched a new function of exhibition report overview, and exhibitors and pavilions can view the exhibition data and ROI effect in real time.
Exhibitor Value:
When exhibitors participate in the exhibition, they can use this function to understand the number of product impressions, page views, likes and favorites, and other data. This helps to assess product popularity, negotiate business and develop strategies for future exhibitors.
Exhibitors can use this data to evaluate and plan for the next step, and view them according to time and category. In addition, exhibitors can also evaluate product popularity and business negotiation by analyzing collection and appointment negotiation data, and make adjustments for the next exhibition.
Pavilion Value:
Help the pavilion comprehensively grasp and analyze relevant data, and understand the display effect during the exhibition in real time. The report includes the number of exhibitors who have successfully signed up under the pavilion, the number of products, the number of visits to the online page and the number of visitors, and the statistics of likes and favorites.
The report also supports data visualization, charts and charts of the number of visits and visitor trends, and provides filtering and listing capabilities. In addition, the Pavilion Report Overview supports all data and reports**. With the Pavilion Overview page, the Pavilion can not only evaluate the effectiveness of its own exhibition marketing, but also serve its exhibitor members more efficiently.
Realize the integrated management of foreign currency payment, receipt issuance and invoice for exhibitors' certificate orders
In order to create a relaxed experience for exhibitors, the exhibition cloud has launched electronic invoice and foreign currency payment functions for exhibitors' orders. After submitting the mobile phone or email, the digital exhibition platform will automatically send the electronic invoice to the corresponding mobile phone or mailbox, and the order number, amount, invoice date and other information will be automatically retained in the platform, and the exhibitor can print the invoice in the platform according to their own needs.
Organizer Value:
Simplify invoice management, grasp the issuance and delivery of invoices for each order through the system, and the organizer only needs to be responsible for coordination and management.
Improve the service level and provide exhibitors with fast e-invoice services.
Reduce costs by eliminating the need to print and mail paper invoices, and avoid the risk of mailing delays and losses.
Demonstrate the professional and modern service image of the organizer.
Exhibitor Value:
To improve the efficiency of invoice application, exhibitors can automatically obtain electronic invoices without other operations when submitting electronic invoice applications in the exhibition cloud system, and there is no need to wait for mailing.
Conveniently store and manage electronic invoices, and no longer worry about losing invoices.
Environmentally friendly and economical, avoid a large number of paper invoice printing.
31 Exhibition Cloud is connected to the Allinpay system, so that overseas exhibitors can also complete the purchase and payment of certificates in foreign currency, and exhibitors can enter the Allinpay page and make foreign currency payment through overseas bank cards after the system verifies that the email format is correct. A few steps are simple and fast, 31 can easily solve the problem of overseas payment, and at the same time ensure the security of payment transactions, which will also be a powerful measure to attract more exhibitors at home and abroad.