Messi s injuries are emotionally and commercially balanced

Mondo Sports Updated on 2024-02-26

In the world of sports, player injuries are always in the spotlight. And when the injury incident involves international friendly matches, it has caused widespread controversy and concern. On February 19, Messi recorded ** again to explain his absence in the friendly match in Hong Kong, China. This is the third time he has spoken out about the incident. However, this response is not just about injuries, but also about his emotional entanglement with Chinese fans, as well as the impact on his business interests.

In **, Messi explained in detail the "adductor inflammation" he was experiencing, emphasizing that if he played in Hong Kong, the injury would be exacerbated. This explanation of the injury is on the one hand to clarify the doubts about his absence from the game, and on the other hand, it is also an honest expression of his own physical condition. What is even more striking, however, is his special affection for Chinese fans. This expression of emotion may be able to shorten the distance between him and Chinese fans, but it also makes people wonder whether this emotion only exists between words, or can be reflected in actions.

Messi is a top star with a wide range of business interests. However, the occurrence of the debut gate incident has shocked its sponsors. Taking Chishui River Liquor as an example, its endorsement activity was supposed to be a win-win business cooperation, but it was dissatisfied and boycotted by fans because of the incident. In this case, it is helpless for Chishui River Wine to temporarily remove the product from the shelves. Balancing commercial interests with public image has become an important challenge for Messi.

On the other hand, Messi has applied for the registration of his name trademark in China, which also exposes his strategic layout at the commercial level. The registration of a trademark is not only the protection of a person's brand, but also an extension of commercial interests. Messi's trademark registration of his name can be regarded as a consolidation and protection of his own commercial interests, as well as an investment and bargaining chip for his future development in the Chinese market.

Looking back at the whole incident, Messi's injury is undoubtedly the main reason for his absence. However, with the injury came questions about his emotional connection to Chinese fans, as well as a test of his commercial interests. In this case, his every statement and action became the focus of attention. The trademark registration reveals his strategic intentions at the commercial level. Balancing the physical condition of the individual, the emotional needs of the fans and the commercial interests will be an important challenge for Messi in the future.

To sum up, Messi's performance in the friendly match in Hong Kong is not only due to his personal physical condition, but also involves his emotional entanglement with Chinese fans and the consideration of commercial interests. Behind the trademark registration, it shows his strategic layout at the commercial level. Finding the right balance between injury, emotion and business will be key to Messi's future development.

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