China's brick-and-mortar business giants have annual sales of 26.5 billion yuan, once again ranking as the world's "king of stores".
Entry. It is both a sign of a thriving film industry and an engine of real economic growth. The commercial district around the movie theater is a prosperous scene, showing the strong vitality of traditional brick-and-mortar business. In a strong business atmosphere, Beijing Shin Kong Landmark once again won the world with its outstanding sales performance"Shop King"followed by Nanjing Deji Tower, whose success was both the rise of China's retail market and the need for high-end shopping. With the combination of online and offline, brick-and-mortar commerce is also continuing to innovate and develop, bringing consumers more and more diversified consumption experiences.
Chinese Film Market: "Spring Festival Gala".
With a total of 3.5 billion euros in revenue from major theaters, this year's Chinese New Year has set a new box office record. "Bloody Chang'an", "Flying Life 2", "Bear Infested: Treasure Raiders Bear Soldiers", these movies have all achieved great success in this year's release time. Such a hot situation is enough to show how important the "Spring Festival file" is to the Chinese film market. During the Spring Festival, the cinema not only brought a large number of movie audiences, but also drove the surrounding commercial districts. In order to enrich the shopping experience of consumers, major merchants have launched movie-related promotions.
The king of China's business world - Beijing SKP
Beijing SKP is one of the world's leading high-end retailers, with sales of 26.5 billion yuan last year"The king of department stores"of the throne. Located on Jianguo Road in Beijing's Chaoyang District, SKP is one of the world's most iconic high-end fashion malls, specializing in high-end fashion and haute couture. This shopping mall is popular for its unique shopping experience, excellent customer service and membership system. The mall continues to hold various fashion activities, art exhibitions and brand joint activities** activities to maintain the vitality and theme popularity of the mall, and improve brand influence and social awareness. Through the precise introduction and operation of the world's top fashion brands, and the active exploration and practice of the new retail model, Beijing SKP has realized the development model of "online + offline".
Nanjing Deji**: A comprehensive shopping mall tailored for high-end business people.
Nanjing's Deji shopping mall had a turnover of 23.9 billion yuan, up 13 percent from the same period last year8%, ranking second largest in China. Deji Plaza is located in Zhongshan Road, Xuanwu District, Nanjing, and is a comprehensive shopping mall focusing on high-end business. There are all kinds of different goods in the mall, there are luxury goods, there are jewelry, there are watches, there are cosmetics, there are cosmetics, there are supermarkets, there are food, there are IMAX cinemas, there are real ice skating rinks. On each floor, there are restaurants from all over the world, offering you a wide variety of cuisines. The completion of Nanjing Deji Plaza not only represents the revival of commerce, but also demonstrates the vitality of the city.
Transformation and innovative development of traditional enterprises.
The success of large shopping malls such as Beijing Shin Kong Place and Nanjing Deji Tower provides an example of the transformation and innovation of China's high-end retail enterprises. **Driven by the combination of online and offline models, brick-and-mortar enterprises continue to innovate to bring customers a unique shopping experience and excellent customer service. Traditional companies have developed the combination of online and offline by strengthening the construction of online platforms, optimizing customer experience, expanding digital marketing channels, and combining them with the high-quality services of offline stores and special shopping environments. In the future, with the expansion and improvement of the consumer market, traditional commerce will continue to play an indispensable role, bringing consumers a richer and more diversified shopping experience.
Outline. Shin Kong Landmark in Beijing and Deji shopping malls in Nanjing, taking advantage of the Spring Festival sales season, have become the most representative traditional shopping malls in China. With its unique business strategy, high-quality service, and highly appealing brand, it has won the favor and trust of consumers. As a pioneer in the combination of online and offline, traditional retail stores are improving their competitiveness and attractiveness through innovation and change, bringing customers a diversified shopping experience. It can be expected that in the days to come, traditional commerce will still play a huge role in promoting the prosperity of commerce.