[News Essay].
Author: Deng Haijian (**Commentator).
If there is one word to describe the Spring Festival of the Year of the Dragon, perhaps the most fashionable is "hot and piping hot". Recently, various cultural tourism "report cards" for the 2024 Spring Festival holiday have been released. According to the report, during the Spring Festival holiday, domestic tourism, outbound tourism, and inbound tourism blossomed in many places, with a significant year-on-year increase, and exceeded the level of the same period in 2019; Ticket orders for domestic scenic spots increased by more than 60% year-on-year, and ticket orders for overseas scenic spots increased by more than 130% compared with 2019.
A string of record-breaking numbers outlines a whole steaming Chinese year. The "8+1" holiday of the Spring Festival in 2024 has ignited people's enthusiasm for travel and consumption. According to the "Observation of the "New Ideas" of Spring Festival Consumption in the Year of the Dragon" released by a platform, the consumption of sports and health and cafes during the Spring Festival holiday increased by more than 60% and 40% year-on-year respectively, and the travel economy drove the significant growth of fast food and snacks; At the same time, people who go home and travel constitute the "new face" of the city, bringing new vitality to various cities, and the search volume of some Internet celebrity cities has increased by 5 times week-on-week.
Uphold tradition and have a happy New Year. Wear Hanfu to visit the ancient city, visit the temple fair, and experience the dragon and lion dance, paper-cutting and calligraphy practice ...... in the scenic spotDuring this year's Spring Festival, young people are becoming more and more "cool" to travel, and at the same time, they are also paying more and more attention to New Year's customs and traditional culture. According to platform data, during the Spring Festival holiday, the travel popularity of temple fairs, lantern festivals and other attractions increased by more than 2 times year-on-year, among which Jiaxing Wuzhen, Xi'an Tang Furong Garden, Shanghai Yu Garden, Chongqing Ciqikou and other popular attractions for New Year's tours. On the first day of the Lunar New Year, Lin Xiyue, a 7-year-old girl from Jieyang, Guangdong, was practicing lion dance on the side of the road. The perfect cooperation between "Little Lion" and "Lion Group" has appeared on the hot search list of the short ** platform.
New Year's customs are renovated and creative New Year's Eve is celebrated. The world is so big, go and see it during the Spring Festival. Experiencing various cultural tourism programs has become a New Year custom for Chinese. According to big data estimates, during this year's Spring Festival holiday, Harbin received a total of 1,009 tourists30,000 person-times, an average daily increase of 817%；Achieve a total tourism income of 164200 million yuan, a year-on-year increase of 235 on a comparable basis4%, achieving a record high in both tourist reception volume and total tourism revenue. Not only in the Northeast, but also in various scenic spots, hotels, restaurants, civil aviation railways, etc., are also crowded during this Spring Festival holiday. "Celebrate the New Year of Sports" in ski resorts, "New Year's Eve of Culture" in museums, "New Year's Entertainment" in cinemas, "New Year's Celebrations in Tourism" in foreign countries, and "New Year's Celebrations in the Cloud" ...... InternetThe flavor of the year has a fresher and more lively expression.
The new year is galloping, and the mountains and rivers are full of spring. The Chinese New Year is actually a group of people embracing endless hope. On December 22, 2023, the 78th session of the United Nations General Assembly unanimously adopted a resolution to designate the Spring Festival (Lunar New Year) as a United Nations holiday, and the United Nations is also about to "celebrate the New Year". Today, about 1 5 people around the world celebrate the Spring Festival in different forms, and the congratulatory messages of some national dignitaries and leaders of international institutions have become a regular ritual during the Spring Festival. The Spring Festival is not only for China, but also for the world. Whether it is innovation and change, or returning to tradition, the New Year is becoming more and more like a "year", which may be the charm of the Chinese New Year.
Spring is the return, and spring is the departure. The Spring Festival, which is renovated with folk customs, is the "Year of Vitality of China". The Chinese New Year is a "year of time" for the Chinese to say goodbye to the old and welcome the new, and it is also a "cultural year" with a long history. The Spring Festival holiday has ended, in the oncoming spring of the Year of the Dragon, let us meet with beauty and hope!
Bright**" 2024-02-20 02 edition).
*: Guangming Network - "Bright **".