With annual sales exceeding 610,000 units, Dongfeng Honda has played steadily, with cumulative sales

Mondo Cars Updated on 2024-02-26

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In the face of China's auto market, which is undergoing new energy and intelligent transformation, Dongfeng Honda still delivered an excellent answer sheet in the past 2023, and its terminal sales in the domestic auto market exceeded 600,000 units, once again proving Dongfeng Honda's position in the Chinese market. By the end of 2023, Dongfeng Honda has achieved production and sales of more than 8 million units in the Chinese market.

According to the data, in the whole year of 2023, Dongfeng Honda's terminal retail sales in the domestic auto market will reach 61370,000 units, a slight decrease from the same period in 2022, but the overall performance is still very solid. In the domestic sedan market, Dongfeng Honda's main sedan sales models, the Civic and Yingshipai, have good market performance. Among them, the cumulative retail sales of Civic in 2023 will reach 17770,000 units, while Inspie emerged in the B-segment sedan market, and the terminal retail sales rose to 5 last year690,000 units.

In the domestic SUV market, Dongfeng Honda's main sales model, CR-V, has performed very well in the market, and the cumulative retail sales of the car in 2023 will reach 21350,000 units, ranking among the top competitors of the joint venture brand in the same class. In addition to the CR-V, the Honda XR-V, Honda HR-V, and Honda UR-V performed well in their respective segments, with terminal retail sales of 5.5 each year last year590,000 units, 3290,000 and 1930,000 units. In the MPV segment, Dongfeng Honda Elysian's cumulative terminal retail sales in 2023 will also exceed 30,000 units, once again establishing the car's position in the household MPV segment.

As the transition to electrification continues to advance, Dongfeng Honda has also achieved good results in the new energy and hybrid vehicle markets in 2023. In the new energy vehicle market, Dongfeng Honda launched the e:NS pure electric brand; In the hybrid vehicle market, Dongfeng Honda has launched a variety of models based on first-class i-MMD technology. According to the car, Dongfeng Honda's HEV &PHEV strong electric intelligent hybrid models will sell a total of 9640,000 units, which is also the highest in the hybrid vehicle market.

In the future, Dongfeng Honda will further increase the pace of transition to new energy. During the 2023 Guangzhou Auto Show, Dongfeng Honda brought the production version of the Honda e:NS2, and the new car will be launched this year. According to the plan, Dongfeng Honda will accelerate the layout of the pure electric vehicle market in 2024; In addition to the e:NS2, Dongfeng Honda will also launch new energy products such as the "E:N SUV Sequence" and the Lingxi L.

At the same time, by 2027, Dongfeng Honda will no longer launch new fuel vehicles; By 2023, more than 10 BEV models will be launched. In the future, the strong electric intelligent hybrid technology brand, the e:ns pure electric brand, and the Lingxi new energy brand will become the troika of Dongfeng Honda's conquest of the new energy vehicle market, promoting Dongfeng Honda to accelerate its madness in the new energy vehicle track. Finally, the car congratulated Dongfeng Honda on facing the second half of China's new energy and smart car track in 2024. Ride the wind and waves and accelerate into the era of smart electricity.

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