[Foreword].
Recently, Liu Qiangdong, the boss of Jingdong, has become popular again, and now there are only a few days left before the Spring Festival, and recently the Jingdong platform has specially engaged in a "I send New Year's goods to the countryside" activity.
Normally, now is the time for the people to stock up on New Year's goods, and JD.com has solved the difficulties in shopping in some remote areas, which is a good thing.
In this event, a user named "Dongge" suddenly appeared, and ordered a large number of down jackets on the platform, and when everyone saw the delivery address, they understood the true identity of this "Dongge".
Jingdong held the "I send New Year's goods to the villagers" activity].
Now I can hear the fireworks outside the window every night, watch the calendar get closer and closer to Chinese New Year's Eve, and the "smell of the year" in the air is getting stronger and stronger.
Online and offline merchants have begun to "sell New Year's goods" mode, among which JD.com, one of the domestic e-commerce giants, has also started activities to welcome the Spring Festival.
Since a few days ago, the Jingdong platform has issued a "I send New Year's goods to the countryside" activity, many big brands have participated, and caring people in the society have sent New Year's blessings to remote areas.
After the event began, some netizens suddenly discovered that there was a user named "Brother Dong" who directly rushed to the top of the rankings.
This Dongge placed an order for more than 1,000 brand-name down jackets on the platform at one time, and also purchased more than 1,000 supermarket gift boxes in Jingdong Supermarket.
To have such a big hand, this "Brother Dong" must not be an ordinary person, and he is Liu Qiangdong, the boss of Jingdong, and the things he bought were also given to the villagers in his hometown.
In addition, the area covered by this activity is very extensive, there are more than 2,300 towns and villages, and we have received everyone's love.
And the variety of New Year's goods sent out this time is also very rich, from household appliances to daily necessities, such as the familiar "Fangtai, Skyworth, Zhihuashi, Midea" and other big brands have participated.
Judging from the published data, Liu Qiangdong gave away the most this time, in the interview of "People's Attention", looking at the heartfelt joy of the villagers after receiving the New Year's goods, netizens sighed that Liu Qiangdong's success was deserved.
Not to mention that Jingdong's pattern is big enough, two days ago I saw that Jingdong brought New Year's goods to overseas markets on the platform, in order to allow overseas Chinese to have a good New Year.
Help overseas Chinese buy New Year's goods].
Historically, the "Spring Festival" in the hearts of Chinese is the most important solar term throughout the year, and with the continuous development of the times, China's traditional festivals have begun to be loved by foreign countries.
Including those wanderers who have left their hometowns, many people do not have time to return to China during the Spring Festival, so they can only spend the New Year abroad by themselves.
A few days ago, Jingdong launched a special activity called "Passing the Chinese Year" on the platform, after all, now the Spring Festival has become an "international holiday", and many countries have also joined the ranks of welcoming the New Year.
On February 1, JD.com announced that it would expand its market to 24 European countries, so that even the things that people buy on the platform in foreign countries can go straight to their homes.
It is understood that in foreign countries, Spring Festival couplets, red envelopes and other goods full of New Year's flavor are selling very well, and it seems that the importance of the Spring Festival at home and abroad is very high.
During this period, Liu Qiangdong sent New Year's goods to the villagers in his hometown, on the one hand, he promoted himself, and the most important thing was to let us see the responsibility of a big entrepreneur.
With this, Liu Qiangdong became the "big brother" in his hometown of Lailong Town, and even in interviews with villagers, reporters inadvertently interviewed Mr. Liu's brother.
Entrepreneurs who don't forget their roots].
On the 1st, Liu Qiangdong's New Year's goods for his hometown Guangming Village have been delivered, and each of the 1,300 local villagers has received a down jacket.
At the scene of receiving the I New Year's goods, the joy on the faces of the villagers swept away the cold of this winter, and for a while happy laughter echoed in the village.
At that time, the reporter went to the village and interviewed the villagers, and an uncle's speech shocked netizens, because the reporter pointed the camera at an old man and asked if he knew Liu Qiangdong.
Unexpectedly, the uncle responded to the reporter calmly, saying that Liu was always his younger brother, but many people were stunned when this remark came out, and the uncle's age was obviously able to be Mr. Liu's father.
Of course, this is not the brother everyone knows, it can be regarded as the kind of generational relationship in the countryside of his hometown, which shows that Mr. Liu's seniority in his hometown is not low.
The first time was on the eve of the Spring Festival in 2015, Liu Qiangdong sent a big red envelope to the old people in his hometown.
Later, in 2018, Mr. Liu also carefully gave the villagers a "New Year gift package", and the men, women and children in his hometown have always liked this big boss very much.
Liu Qiangdong himself said before that the reason why he was like this to the villagers in his hometown was because this was where he had lived since he was a child, and when he was in Guangming Village before, people in his hometown often helped him.
Therefore, out of gratitude to the villagers, I have been giving back to everyone in my own way, which is in response to the sentence "the grace of dripping water, the spring reciprocates".
Since its establishment, JD.com has integrated the word "giving back to the society" into the development of the enterprise, and now as the boss, he has taken the lead in sending benefits to his hometown, which also proves that JD is not "talking about giving back".
After all, with the help of Mr. Liu, Guangming Village is now getting stronger and stronger, and even the employment problem that has been a headache in the society has been solved by Mr. Liu.
Single-handedly achieved a "100" employment rate of Guangming Village].
If you want to ask how much influence Liu Qiangdong has on his hometown, according to a netizen's evaluation, Liu Qiangdong's status is second only to Xiang Yu for Suqian.
Although it is a bit exaggerated, it proves that everyone's recognition of Liu Qiangdong is not an overnight thing.
Since 2009, JD.com has invested in 13 projects in Suqian, and the amount of these investments is almost 20 billion yuan.
In this way, it also supports the development of the hometown, and also provides a large number of jobs for the local area, which according to statistics, directly solves the employment problem of 2 million people.
Liu Qiangdong has introduced his past more than once before, on the one hand, let us understand his entrepreneurial history, and on the other hand, we are also clear about the enthusiasm of the people in his hometown.
We know that Mr. Liu is not the so-called "rich second generation", when he was 18 years old, Mr. Liu was admitted to university, but because of the poverty of the family, the whole village helped him.
At that time, in order to fund Liu Qiangdong to go to college, Guangming Village collected a total of 500 yuan in cash and 79 tea eggs, and the villagers probably didn't expect Liu Qiangdong to develop like this in the future.
But Mr. Liu himself always thought in his heart that if he hadn't gone out to school, there would not have been all his follow-up stories, and he decided that he would spend his life to repay the kindness of the villagers.
In the interview two days ago, the reporter also found the secretary of Guangming Village, and when Liu Qiangdong's name was mentioned, it was obvious that the secretary was very happy, and he was very proud to say that the employment rate of Guangming Village is now as high as 100 percent.
It is understood that in Guangming Village, regardless of whether you have a degree or not, you can enter Jingdong to work, but I don't know what specific positions there are, but I am willing to keep the door open to the villagers, which has proved Mr. Liu's open-mindedness.
In addition to the continuous assistance to his hometown, Mr. Liu has not fallen behind in other things, and has his own ** club specially established by JD.com, and every time he needs help in society, he can see JD.com.
So far, Mr. Liu has successfully topped the "Hurun Charity List" in 2022, which is the social responsibility that a successful entrepreneur should have.
Including this Spring Festival Gala of the Year of the Dragon, Jingdong and the main station will send a large wave of benefits to everyone on Chinese New Year's Eve.
Jingdong works for the benefit of the audience of the Spring Festival Gala].
Also on February 1st, Jingdong released a blockbuster news, when the Spring Festival Gala was broadcast, Jingdong will send 100 new energy vehicles together with "VOYAH Automobile".
Some time ago, on New Year's Eve, Jingdong also carried out similar activities, and this two consecutive car deliveries not only made the audience feel enthusiastic, but also showed that Jingdong will vigorously develop new energy in the new year.
At the same time, this year, Jingdong has also become the only cooperative "interactive cooperation platform" of the main station, and it seems that Jingdong's development has reached a very high level.
Behind this move, it also indicates the general direction of the future automotive industry, and the layout of JD.com in the automotive field in the new year may be an impact on the industry.
At present, the automotive field has ushered in a painful period, traditional car companies continue to move closer to new energy, and new car companies are emerging in an endless stream, resulting in chaos in the industry.
However, I believe that JD.com, with its own advantages, can provide consumers with a comfortable and reassuring car buying experience, which can be regarded as a benchmark for the industry.
Conclusion] Jingdong is now a leading enterprise in domestic e-commerce, and the shopping experience on Jingdong has been very good for so many years, at least it is very safe to buy things and the logistics are fast.
Coupled with Liu Qiangdong's image in everyone's hearts for so many years, more consumers are willing to choose the platform of JD.com, I have to say that it is really not easy.
A self-made entrepreneur like Mr. Liu is basically no longer seen, and he can still maintain his heart after his achievements, and continue to give back to the society and his hometown.
This is the most praiseworthy place for Liu Qiangdong, and it is also a place where many entrepreneurs should learn, which is called the real "take from the people and use it for the people".
can't help but sigh, Liu Qiangdong can go to today's height, it is really the reward he deserves.
Links to previous issues.
Ten thousand people jumped to be reported follow-up: the whole of Harbin was implicated, the official voice, and the comment area was fried.
The cause of death of 46-year-old anesthesiologist Zhu Xiang **, the memorial service was crowded, and he was still insisting on working before his death.
Critically ill 4 times in 24 days, lost 40 pounds, the first batch of new crown survivors in Wuhan, how is he now?
Reference: Jimu News - Liu Qiangdong sent New Year's goods to the villagers, and his gratitude to the villagers was heartwarming.
Cover News - Jingdong United Home Appliances and Home Furnishing Brands Deliver New Year Blessings to the Countryside, and Tens of Thousands of New Year's Goods are sent to all parts of the country.
Douyin—The people pay attention to "Liu Qiangdong sends New Year's goods to the villagers in his hometown: more than 1,300 villagers, one for each family".
Xinhua Finance - CCTV Spring Festival Gala Super Award for the Year of the Dragon was announced, and JD Motors will join hands with VOYAH to send 100 cars.