Audi Q7, BMW X5 and Mercedes-Benz GLE can be said to be the representative models of luxury medium and large SUVs, they are either very technological, or very sporty, or very luxurious, each model has a large number of fans, but in recent years, Audi Q7 has gradually "fallen behind", sales can not be the same as the other two models, we can take a look at their sales data:
From 2019 to 2023, either the sales of BMW X5 are high, or the sales of Mercedes-Benz GLE are high, anyway, there is nothing to do with Audi Q7, if you want to find a model with the same sales as Audi Q7, I think it is Volvo XC90, basically Audi Q7 sales are about the same as those of the second-tier luxury brand. Of course, the above sales data only include imported models, you must know that BMW X5 has been made in China, if the domestic BMW X5 plus imported BMW X5 together sales volume, Mercedes-Benz GLE is invincible.
A total of 85,561 units of the domestically produced BMW X5 will be sold in 2023, and even so, it has not affected the sales of the imported BMW X5, which still surprises me.
For the Audi Q7, in fact, the sales of its first-generation model are very high, and since the launch of the second-generation model, sales have gradually declined, how can we increase its sales? This is one of the things that gives Audi a lot of headaches.
Audi Q7 A few days ago, Audi officially released the official pictures of the new Audi Q7 and SQ7, perhaps Audi feels that it is the safest way to enhance the competitiveness of Audi Q7 by launching new models. Let's take a look at Q7 first, and then look at SQ7.
Although it is a first-class model, it is not a replacement, but only a second facelift, in view of the fact that Audi has launched a comprehensive electrification transformation, some fuel vehicles in the future may not be replaced, but according to market demand has been remodeled until it is discontinued.
Judging from the exterior changes of the new Audi Q7, the new car has changed a lot and appears to be more **. The front face has been redesigned, with an octagonal front grille embellished with honeycomb trim, a narrow headlight cluster, a two-layer lamp cavity shape, and laser headlights.
The side part of the Audi Q7 has not changed much, but the petal-shaped wheels enhance the fashion sense of the side of the car, and the red brake calipers are embellished, which is still recognizable.
At the rear, the taillights have been redesigned, and the rear surround has integrated two exhaust pipes to enhance the sporty feeling of the rear.
The interior of the Audi Q7 has hardly changed, and it is still a "triple screen" layout.
In terms of power, the new car offers 3The powertrain of 0T+8AT, the maximum power is 340 horsepower, the peak torque is 500 Nm, and the transmission system is an 8-speed torque converter gearbox provided by ZF, 5It accelerates from zero to 100 in 9 seconds, and is equipped with a quattro all-wheel drive system and air suspension as standard.
Audi sq7 is the new Audi sq7, the new car is still based on the MLB EVO platform, the front face design is similar to the Audi Q7, but there are more black elements, the silver trim on the Audi Q7 is replaced with a black trim, which looks more sporty.
The Audi SQ7 is also designed in the same way on the side and rear, with window trims, roof racks, exterior mirrors, door handles, taillights, exhaust pipes, etc. all blackened, and replaced with a two-sided quad exhaust to further enhance the sporty attributes of the vehicle.
The interior of the Audi SQ7 is similar to that of the Audi Q7, but with a small amount of carbon fiber trim. Also, the Audi Q7 has a round steering wheel, while the Audi SQ7 has a sports steering wheel with a flat bottom.
In terms of power, the new car is 4The powertrain of 0T+8AT has been upgraded from six cylinders to eight cylinders, with a larger displacement and stronger power output, with a maximum power of 507 horsepower and a peak torque of 700 NmBreak 100 in 1 second.
Overall, the new car is still a continuation of the current model, except for the obvious changes in the exterior, the interior and power have hardly changed, and I don't think it can turn things around in terms of sales, and it will still be similar to the current model.