With the recovery of the world** and the acceleration of digitalization, 2024 will be an important year for digital foreign trade. Alibaba Group's international platform, Ali International Station, recently released a report on the eight blue ocean tracks of digital foreign trade in 2024, providing new market opportunities and development directions for small and medium-sized enterprises around the world.
According to the report, the eight blue ocean tracks of digital foreign trade in 2024 are:
New energy vehicles: With the global pursuit of carbon neutrality and policy support, the market demand for new energy vehicles will continue to grow, especially in developed regions such as Europe and North America. Ali International Station predicts that the global sales of new energy vehicles will reach 30 million in 2024, accounting for 30% of the total car sales. Related accessories and services for new energy vehicles will also become popular products for digital foreign trade, such as batteries, charging piles, intelligent driving, etc.
Smart home: With the development and popularization of technologies such as 5G, Internet of Things, and artificial intelligence, the market potential of smart home will be further unleashed to provide consumers with a more convenient, comfortable and safer lifestyle. Ali International Station predicts that the global smart home market will reach $100 billion in 2024, with an average annual growth rate of more than 20%. Smart home-related products and services will also become popular products for digital foreign trade, such as smart speakers, smart lights, smart door locks, etc.
Healthcare: With an aging population and rising health awareness across the globe, the market demand for healthcare will continue to grow, especially in developing regions such as Asia and Africa. Ali International Station predicts that the global healthcare market will reach $8 trillion in 2024, with an average annual growth rate of more than 10%. Healthcare-related products and services will also become popular products in digital foreign trade, such as medical devices, health care products, remote diagnosis and treatment, etc.
EdTech: With the global trend of digitalization and personalization of education, the market demand for edtech will continue to grow, especially in emerging regions such as Latin America and the Middle East. Ali International Station predicts that the global education technology market will reach $500 billion in 2024, with an average annual growth rate of more than 15%. Edtech-related products and services will also become popular products for digital foreign trade, such as courses, smart teaching aids, virtual reality, etc.
Fashion & Beauty: As consumers around the world improve their aesthetics and tastes, the market demand for Fashion & Beauty will continue to grow, especially in potential regions such as Southeast Asia and Africa. Ali International Station predicts that the market size of global fashion and beauty will reach 1 in 2024$5 trillion, with an average annual growth rate of more than 10%. Fashion and beauty-related products and services will also become popular products in digital foreign trade, such as clothing, accessories, cosmetics, etc.
Outdoor Sports: With the health and leisure needs of consumers across the globe, the market demand for outdoor sports will continue to grow, especially in mature regions such as North America and Europe. Ali International Station predicts that the global outdoor sports market will reach 800 billion US dollars in 2024, with an average annual growth rate of more than 10%. Outdoor sports-related products and services will also become popular products for digital foreign trade, such as sports equipment, sportswear, sports camps, etc.
Pet supplies: With the increase in pet breeding and pet consumption among consumers around the world, the market demand for pet products will continue to grow, especially in large markets such as China and India. Ali International Station predicts that the global pet products market will reach 300 billion US dollars in 2024, with an average annual growth rate of more than 15%. Pet products and related products and services will also become popular products in digital foreign trade, such as pet food, pet toys, pet insurance, etc.
Cultural Creativity: The market demand for cultural creativity will continue to grow as consumers around the world demand for culture and creativity, especially in multicultural regions such as Asia Pacific and Africa. Ali International Station predicts that the global cultural and creative market will reach 2 trillion US dollars in 2024, with an average annual growth rate of more than 10%. Cultural and creative related products and services will also become popular products in digital foreign trade, such as artworks, handicrafts, animation games, etc.
Ali International Station said that these eight blue ocean tracks are based on the world's leading trends and data analysis, aiming to provide more market opportunities and development directions for small and medium-sized enterprises around the world. Ali International Station will also provide more digital services and solutions for these tracks, helping small and medium-sized enterprises around the world to achieve more convenient, efficient and safer cross-border business, so that there is no difficult business in the world.