In the wave of digitalization, many people can feel the "intimacy" of Internet advertising: after browsing a certain product, similar products will appear on the computer desktop in a steady stream; Sign up for a Learn English account, and your email will be flooded with course ads. This is because merchants build "user portraits" based on the data information left by users when browsing and registering, and the richer the data, the more accurate the portrait.
While enjoying the convenience brought by modern technology, we cannot ignore the security risks and privacy challenges brought by the information "transparent room". As a leading enterprise in Internet marriage and love services, Zhenai has always paid attention to the security protection of users' personal information, and has implemented a series of safe and effective risk control measures to ensure the safety of users' marriage and love social security on the platform in an all-round way.
Since its establishment, Zhenai has taken technological innovation as the core, accelerated the update of social security protection measures, and brought users an excellent social experience. In 2022, Zhenai will officially launch the "Verify Matchmaker" function on PC and APP, users can click "Me" on Zhenai APP, pull down to find "Security Center" to enter the function page, and enter matchmaker*** to verify whether it is a real Matchmaker. In addition, Zhenai users can also get a safety lecture on this page to quickly identify real and fake matchmakers, and learn how to identify the identity of "matchmakers" according to the enterprise WeChat tag, blind date recommendation method and fee collection method, so as to improve internal risk control capabilities.
At the same time, Zhenai's original "Skynet System" has played an important role in cracking down on online fraud and improving the platform's prevention capabilities. At present, the risk control system uses user information data, environmental data, behavior data and third-party risk control data, and uses big data model algorithms to achieve multi-modal risk control decision-making and complete a variety of risk control measures. Manual review and data backtracking further ensure the accuracy and effectiveness of the anti-fraud strategy and reduce the interference to normal users.
In addition to using digital technology to strengthen the construction of the risk control system, Zhenai also actively cooperates with the first to crack down on related illegal acts and improve the effectiveness of anti-fraud. Up to now, Zhenai has signed the "Escort Plan" with 26 provinces and municipalities such as Hunan, Shandong, and Guangdong, established an Internet online alliance to combat new types of online violations and crimes, deepened the "Internet + ** service", and strengthened the application of platform digital technology in law enforcement and law popularization. The anti-fraud public service propaganda film "Who is the Undercover Agent" jointly launched by Zhenai and Chengdu Public Security reveals the methods of telecom network fraud in the form of a micro-film, and conveys Zhenai's determination to combat Internet fraud and build a clear cyberspace.
According to the data, the average number of accounts per day of the Skynet security system independently developed by Zhenai is more than 340; In one year, more than 2.37 million security reminder text messages were sent to susceptible users, and more than 800,000 AI voice security reminders were called. In 2022, we received letters of thanks from public security anti-fraud centers in 5 provinces and 10 cities, and the cooperation between police and enterprises has achieved remarkable results.
Internet marriage and love social networking has become an important way for contemporary people of appropriate age to get rid of singles, Zhenai has always adhered to the principle of "authenticity, efficiency and convenience", created a high-quality platform for single groups, and provided useful reference cases for other Internet platforms. In the future, Zhenai will continue to uphold the original mission of "achieving marriage in the world", purify the network environment, lead the new trend of the network, and escort the social experience of young people with practical actions.