When the bell rings for the arrival of the Spring Festival in 2024, we in China have ushered in a different Spring Festival. This year's Spring Festival is different from the past, not only the beginning of a new year, but also an important symbol of the activation of the "Chinese moment". Because three huge changes have taken place outside, it can be seen that a new breath quietly fills the air. This time, the wind direction has really changed!
The first change, this year, the Spring Festival is defined as the first Spring Festival of the Year of the Dragon after the United Nations holiday, and its impact and significance are far-reaching and significant.
December 22 last year was a historic moment. In the solemn hall of the 78th session of the United Nations General Assembly, after intense discussions and consultations among many parties, the Chinese New Year was finally designated as a United Nations holiday. In my opinion, this is the world's recognition of Chinese culture, and it is also the respect and inheritance of the thousand-year-old tradition of the Chinese nation.
Now, with the advent of the Spring Festival of the Year of the Dragon, the impact of this change is gradually emerging. Nearly 20 countries, about one-fifth of the world's population, have joined in the celebration of the Spring Festival in various forms. From dazzling fireworks to cheerful dragon and lion dances, from lively temple fairs to reunion dinners for families, the joyful atmosphere of the Spring Festival permeates the world. This majestic spectacle of global celebration is a complete demonstration of the charm and influence of the Chinese New Year.
In addition, the feedback from foreign tourists is also pouring in. According to the National Immigration Administration, the average daily number of customs clearances at all entry and exit ports across the country will reach 1.8 million before and after the Spring Festival. This shows the attractiveness of the Chinese New Year, and it also means that China is taking the Spring Festival as an opportunity to drive the development of the global tourism economy. Tourists from all over the world come to China to feel the atmosphere of the Spring Festival and experience Chinese culture, which is also a huge boost to China's tourism industry.
The second change, from the just-released 2024 Spring Festival travel big data, we can observe that the scale of population migration in many cities has increased significantly compared with the same period last year.
According to this big data report released by Daily Interactive, the scale of population migration in Hangzhou, Shanghai, Dongguan and other cities during this year's Spring Festival exceeded that of last year. Especially in Dongguan, with a whopping 5221% of the figures ranked first among all cities. This means that more than half of the "Dongguan people" have chosen to return to their hometowns and reunite with their loved ones this Spring Festival.
In this era of highly developed networks, people can keep in touch with their loved ones from afar in various ways, but at this special moment of the Spring Festival, people still choose to return to their hometowns and spend the festive season with their loved ones face-to-face. After all, the Spring Festival, as the most important traditional festival of the Chinese nation, carries most of us longing for home, nostalgia for relatives, and beautiful expectations for the new year.
This big data also reflects from one side that with the development of the times, although people's lifestyles have changed dramatically, their deep feelings for home and their desire for reunion have not changed. In this fast-paced, high-pressure society, the Spring Festival has become a time for people to slow down, return to their families, and enjoy family affection.
Therefore, the Spring Festival in 2024 is not only a celebration of the festival, but also the activation of a "Chinese moment". It allows us to see that in this era of rapid change, people's emotions for home and yearning for a better life are always the same.
The third change, when the eyes of the national audience focused on the CCTV Spring Festival Gala again, everyone found a surprising change - Shenyang, an ancient city with a history of 2300 years, became a branch venue of the Spring Festival Gala for the first time. In my opinion, this is not only a great affirmation of Shenyang, but also a clear signal that the "China Moment" has been activated.
Shenyang, a city once famous for heavy industry, carries the glorious history of "the birthplace of one dynasty and the capital of two generations of emperors". Now, it is showing her changes and charm to the world in an unprecedented way. When the CCTV Spring Festival Gala branch venue was set up in the China Industrial Museum in Tiexi District, Shenyang, the unique charm of Shenyang was seen by more people.
However, Shenyang, a city with a deep historical heritage, has not stopped at the glory of the past. On the contrary, Shenyang is now working hard to revitalize its old industrial base and transform it into a more modern and diversified city. In terms of environmental protection, Shenyang has also made remarkable achievements and won the title of national environmental protection model city. At the same time, it has become one of the top ten ice and snow tourism cities with its rich ice and snow tourism resources, attracting countless tourists to come and experience.
It is worth mentioning that the changes in Shenyang did not stop there. As one of the most attractive investment areas in Northeast China, Shenyang is attracting more and more domestic and foreign enterprises to invest and do business. The arrival of these enterprises has not only brought more development opportunities to Shenyang, but also injected new vitality into Shenyang.
And all these changes are inseparable from Shenyang's efforts over the years. This time, with the rise of the cultural tourism industry and the establishment of the CCTV Spring Festival Gala venue, it has once again returned to the attention of the people of the whole country. When everyone began to pay attention to Shenyang, it was also showing its charm and strength to the world in its own way.
It is foreseeable that when Shenyang, the future city of trillions, truly rises, it will lead the rapid development of the entire Northeast region. Its successful transformation and rapid development will also bring more diversified industrial development to the construction of the national city. The story of Shenyang is writing a new chapter one after another, and her future will be more brilliant and brilliant!