DingTalk 7 5 major version press conference, closed the comment area

Mondo Technology Updated on 2024-02-01

textHan Xiang.

In the past 2023, there is a high probability that it will be named the "first year of the large model" in future historical records. This year, there were more than 200 large-scale model products on the market.

According to data released by Writebuddy, the world's top 50 most popular AI tools will be visited more than 24 billion times in 2023. The most terrifying thing is that, in the eyes of most institutions, experts and analysts, the peak of the AI outbreak is far from coming. Many analysis reports also believe that AI represented by large models will have a high probability of being the next generation of mobile Internet development.

According to the normal development logic, with a product, it needs to be integrated and sold in the store. Not long ago, OpenAI publicly announced that GPT Store will be launched in the near future, which has been likened by industry insiders to AI's "App Store moment". Of course, there are still big differences between GPT Store and App Store in the mobile Internet era.

Sharp-eyed readers may find that the above news events do not seem to have anything to do with our country. However, on January 9, 2024, DingTalk, which has more than 700 million users, took the lead in handing in the answer sheet.

Today, DingTalk officially released 7The update of version 5 has the major features of "AI assistant" and the "AI assistant market" that will be launched in April, which can be regarded as a further exploration of the form of AI agent products, running ahead of OpenAI.

At the press conference, DingTalk CEO Ye Jun also specifically mentioned why it was an integer version update every time before, but this time it brought "0.."5" version update. Humility is evident.

Humility is useless, to make the market pay, we must come up with sincerity, and sincere products, sincere **. However, the Digital Intelligence Research Society found that the live broadcast on the official ** account of DingTalk did not open the comments in the live broadcast room, what is DingTalk worried about?

Afraid of a rollover?

At the press conference on the 9th, Ye Jun mentioned several times, "I hope it won't overturn" and "I don't overturn it" ......Caution and fear are visible.

In fact, in 2023, DingTalk will release slashes"."At the spring nail summit, Ye Jun jokingly spent an embarrassing moment in the "rollover" after the on-site demonstration of the input "" after the input "" was displayed after the on-site demonstration was connected to the Tongyi Qianwen large model.

In the view of the Digital Intelligence Research Society, in order to successfully implement functions such as " and "AI assistant", it is necessary to reduce the fault tolerance rate in a thousand tempers.

Although DingTalk's " " and "AI assistant" and other functions, there are players who can learn from it, such as the previous notion AI and Wenxin Yiyan, etc., all use " " " to evoke applications. However, DingTalk's "AI assistant" is still a little different, and DingTalk is not only facing 700 million C-end users, but also as many as 25 million enterprises and school organizations. The scenarios are more complex and the demand is more intensive, and the difficulty of DingTalk to break this situation is much more difficult than that of Notion AI and Wenxin Yiyan, and it is also much more difficult than WeChat Work and Feishu.

In addition, at the press conference, DingTalk also publicly announced a blockbuster cooperation with Microsoft. At the same time, Xueersi, Rokid, etc. have also jointly launched new products with DingTalk. As a very heavy customer, maybe DingTalk doesn't want to overturn.

This can also understand why DingTalk wants to close the comment area.

What did you send at the press conference?

At the press conference, the Digital Intelligence Research Society remembered what Ye Jun said, "If customers have this demand, we have to make this function." The customer experience is important, but it shouldn't be that the customer says the product and how it does it.

At that time, DingTalk was indeed such an extreme product thinking, each different customer put forward different needs, and then DingTalk realized it. Over time, DingTalk has now become extremely bloated, with extremely complex functions, and the memory capacity of the mobile phone is also rubbing**. DingTalk is no longer the DingTalk we knew at the beginning.

In the past period, Ye Jun and his DingTalk have also been thinking about how to make this product lighter. Ye Jun also promised at the press conference that many functions would be cut in the future.

Cutting out some features can mean losing some customers and losing some revenue. But for Alibaba, which has been in the first state in the past year, change is common and long-lasting. Wu Yongming, the new CEO of Alibaba Group, publicly said that the arrival of the AI era has brought unprecedented imagination to DingTalk.

In other words, all the designs of DingTalk will be AI-oriented, serving "" and "serving A" assistants. So, what can DingTalk's AI assistant do?

At the press conference, Ye Jun said that AI assistants can belong to both individuals and enterprises, and each enterprise can customize personalized and exclusive super assistants.

The personal super assistant is relatively easy to understand, in fact, it is to help us complete the function settings, so that we can quickly locate our needs in complex software, and make the use of the product more simple. For example, quickly open the projection screen, assist in document writing, etc., to improve the efficiency of work.

Enterprise super assistant is the focus of this conference. At the scene, Ye Jun emphasized many times that the super assistant of the enterprise will provide the value of "reducing costs and increasing efficiency". At the scene, DingTalk deliberately demonstrated the intelligent Q&A AI function. Zhang Xiaolong, the actor of Imperial Doctor Wen in "The Legend of Zhen Huan", was invited to let Zhen Huan, a tenth-level scholar, a well-known UP master Yuan Ri'an, and intelligent Q&A AI compete with Ye Jun on the same stage.

When answering questions, the intelligent Q&A AI did not roll over and got all the points. Especially when answering the question "What are Zhen Huan's titles in the palace, and you need to answer them in Chinese and English at the same time", there was no mistake. The overall performance is still remarkable.

In Ye Jun's words, DingTalk hopes that the capabilities of intelligent Q&A AI can help enterprises realize the value of task management, customer service, and knowledge sharing.

In addition to intelligent Q&A AI, DingTalk also has more tools for private domain AI operation, which can rely on AI to generate event posters, generate **, generate copywriting, etc.

At the same time, the on-site demonstration of the intelligent travel AI can book air tickets and nearby hotels with one click, and only need to enter text prompts.

Overall, AI Agent may be more like an anthropomorphic version of ChatGPT. What's more, the DingTalk AI assistant can also perform tasks and obtain information across applications. From this point of view, DingTalk's huge product function library seems to be a good thing at first glance.

Digital Intelligence Research Society believes that compared with competing products, DingTalk has a wealth of product application scenarios and very clear customer development needs. This is the core competitiveness that DingTalk will be able to run out of in the future. However, whether it can become the best AI application entrance as Ye Jun said, we can only wait and see with great expectations.

Has the underlying logic of human-computer interaction changed?

Whether it is OpenAI's GPT Store or DingTalk's AI super assistant, what can be seen behind it is that the underlying logic changes in human-computer interaction methods enable all kinds of subdivided and professional needs of B-end and C-end users to be solved.

However, the C-end demand is more diversified, but it is difficult to realize it directly. The B-end demand needs to be professionally customized, and the standard requirements are high, but it is relatively easy to monetize. As a product that embraces B and C, DingTalk has matching AI super assistants to solve the needs of corresponding scenarios.

7.The 5th version of DingTalk, the AI super workhorse, has become the entrance to 30 high-frequency functions. After this version update, users no longer have to look for the entrance to the function in the layers of the application menu as before, and the natural language interaction can be directly flattened, fast, and accurate to get the results. This is the biggest change in the interaction logic.

Behind this change in interaction logic is the support of powerful data and computing power. Not long ago, Alibaba Cloud's Tongyi Qianwen QWEN-72B surpassed Liama2 to top the Hugging Face open source large model rankings, ranking among the first echelon of global large models.

Perhaps in the future, AI super assistants will soon grow faster than we humans. At that time, we may have to face how to control this AI super assistant. I hope that we will not be counterattacked, but still maintain our original intention, continue to provide professional and personalized AI solutions, and promote the progress of human civilization and commercial civilization.

This article is originally produced by the Digital Intelligence Research Society, without permission, please do not use any channels and platforms. Violators will be prosecuted.

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