A "Flowers", 30 episodes of TV series, and 57 episodes, each of which has been sung in the streets and alleys. "Stealing the Heart", "Looking Back Again", "What Do You Want in Life", "I Am a Little Bird", "New Mandarin Duck Butterfly Dream", "Love Fights to Win", "A Fire in Winter" ......57 episodes, tens of millions of copyright fees, is it worth it? Will the high royalties affect the crew's investment in production? These issues have also aroused the attention and discussion of industry insiders.
Information**. In the author's opinion, the use of ** in "Flowers" shows the deep integration and complementarity between ** and film and television dramas. ** It is not only a background foil, but also closely connected with the plot and the emotions of the characters, becoming an indispensable part of the work. Each song is precisely combined with the plot and becomes a catalyst for emotion, allowing the audience to understand the emotions and mental journeys of the characters more deeply through ** while enjoying the picture.
Indeed, the crew's insistence on using original copyrights not only reflects the respect and support for the original people, but also ensures the high quality and uniqueness of the originals. This kind of attention and investment in the film and television industry has brought an all-round audio-visual enjoyment to the audience, and also set an example for the film and television industry in the use of copyright. In addition, we also see the complexity of balancing the pursuit of artistic quality with the commercial benefits of copyright investment in the field of film and television production.
There is no doubt that the large-scale and large-scale copyright investment is a powerful improvement to the overall quality of the work, and the high-quality ** can not only enhance the appeal of the plot, but also provide the audience with a more immersive viewing experience. Thinking in this dimension, the investment in copyright can be regarded as a long-term investment, and its return is reflected in the improvement of the audience's reputation and the increase of the cultural value of the work, and the realization of copyright value is closely related to the quality, popularity and market strategy of the work. For producers, balancing budget and investment, ensuring the quality of works, and seeking diversified copyright revenue channels may be the key to achieving good commercial returns, such as seeking diversified film and television copyright cooperation, derivative development and sales, etc.
In practice, there is no set answer to how to balance these factors. In order to achieve this goal, the production team may need to carefully plan and allocate budget at all stages. At the same time, copyright operations teams need to be flexible and innovative in order to deal with possible budget overruns or unforeseen circumstances. Regardless of the path chosen, the ultimate goal is to put the needs and experiences of the audience first, and strive to create excellent works that are both artistic and touching.
The high investment in copyright is not only the respect for copyrighted works, but also the insistence on artistic quality, and the artistic effect and emotional resonance of the audience brought by this investment prove the value of this fee. The success of "Flowers" provides us with a revelation: in film and television production, the attention and investment in copyright is worthwhile, but at the same time, it also puts forward higher requirements for the copyright operation team: it is necessary to continuously strengthen exploration and practice, and find a new formula for maximizing the value of copyright through more scientific copyright operation.
Article**: China Press, Publication, Radio and Television.