According to data from the Ministry of Commerce, in 2023, e-commerce will continue to promote the recovery of consumption growth, with annual online retail sales of 1542 trillion yuan, an increase of 11%, becoming the world's largest online retail market for 11 consecutive years. From these data, it is not difficult to see that the most lively area of the consumer market in 2023 is e-commerce, especially the rise of new e-commerce, which has frequently attracted market attention. As a representative of new e-commerce, Yongbeida also maintains a rapid growth momentum and plays an active role in empowering consumption upgrading and activating economic development.
New e-commerce has accelerated the economy
The so-called "new e-commerce" refers to the new form and new model of e-commerce produced with the development of a new generation of information technology, user-centered, and link reconstruction of traditional e-commerce "people", "goods" and "fields". Compared with traditional e-commerce, new e-commerce is empowered by a new generation of digital technology, which has triggered profound changes in production models, circulation models and consumption patterns, and plays an irreplaceable role in promoting high-quality economic and social development, driving industrial transformation and upgrading, releasing consumption potential, and creating a high-quality life. As the most important innovative format and diversified scenario practice of the digital economy, new e-commerce has a deep impact on various industries and accelerates the economy with its characteristics of low entry threshold and unique traffic acquisition, operation and conversion methods.
Yongbeida innovates the operation model and gives full play to the advantages of new e-commerce
Yongbeida is a national enterprise committed to exploring a new e-commerce operation and maintenance model, focusing on creating a benign closed-loop of consumption ecology, taking social e-commerce as the entry point, and pioneering the "social e-commerce + new retail" operation model, combining the advantages of social e-commerce and new retail, and gradually forming a business pattern with many highlights such as complete categories, warranty and no fakes, triple after-sales, side services, Internet entrance, etc., building a communication bridge between operators and consumers, and leading the new trend of consumption.
In new e-commerce, live broadcast is one of the most common application scenarios, and Yongbeida has also set up a professional live broadcast team to regularly carry out special live broadcasts and display goods in multiple dimensions and dimensions, so as to enhance the shopping experience. In addition, Yongbeida has also integrated live broadcast into agricultural assistance projects, and created a new way of helping farmers with "e-commerce + live broadcast + special agricultural products", which has achieved remarkable results in helping farmers increase income and get rich.
Empower enterprise transformation and drive high-quality development of the industry
In recent years, the state has vigorously promoted the digital transformation of enterprises, and Yongbeida has actively empowered the digital transformation of enterprises with its advantages in technology, resources and traffic. Through the integration of platform resources and integrated services, Yongbeida realizes production and marketing docking, supply and demand docking, and industrial integration, forms complementary advantages with the enterprises settled in the platform, and builds a new collaborative development model of "consultation, co-construction, sharing and win-win".
In the era of digital economy, there is a broader space for new e-commerce integration and innovation, and Yongbeida will further give full play to the advantages of new e-commerce, uphold innovative thinking, and build a sustainable new e-commerce ecology.