According to data from China Business Daily, in the fourth quarter of 2023, the domestic mobile phone sales volume will be 1501160,000 units, with a market share of 20%, ranked first. Xiaomi followed with 1180210,000 units, 15th in the marketA share of 7% ranks second. And Huawei, which has been sanctioned for many years, ended with 1146570,000 units, market 15A 3% share ranks third. And the fourth is the Huawei brother "Glory" of the year, and the results are also very good.
And it is worth noting that Apple's year-on-year growth is -106%, Xiaomi is an increase of 384%, while Huawei reached a staggering 793%, but still not surpassing Xiaomi.
In fact, this data is also reasonable, for Huawei's skyrocketing, it is because it will carry the Kirin 9000 S in 2023 Mate60 series will return strongly, coupled with the patriotic feelings of the Chinese people, it can be regarded as being vented by the United States for so long, and the blessing of positive **, under the rising mood of this wave of Chinese people, Huawei Mate60 directly sold out.
Although Huawei ranks third, it can be seen from the data that the gap between it and the second-place Xiaomi is very small, and in this report of Xiaomi, Redmi is counted, and Redmi focuses on the low-end market, accounting for the vast majority of Xiaomi's weight. Huawei, on the other hand, is calculated separately from glory.
Many netizens said that when Huawei really returns in 2024, Xiaomi and Apple will give way to it. Such a statement is not unreasonable, Huawei gave a blank period of 4 years for the development of other domestic mobile phones, but in the past 4 years, domestic machines can only be said to be not very powerful, and all of them have been pressed to the ground by Apple and rubbed.
And this time, Huawei mate60The first return,It immediately took Apple to negative growth,It can be seen that in the past few years of Huawei's absence,Xiaomi actually did not have any impact on Apple,It shows that in high-end mobile phones,Everyone still agrees with Apple and Huawei。
When Huawei officially returns, it may have a certain impact on Xiaomi, but it should not be large, because Xiaomi, like Huawei, has quite a lot of highly viscous user groups. In the final analysis, Huawei and Xiaomi are not in the same track, Huawei is a user who grabs Apple, and Xiaomi is a user who grabs OPPO and vivo. As can be seen from the sales chart, the market share of OPPO and vivo is declining sharply, and by 2024, the situation may be even more uncomfortable for the brothers.
By 2024, the entire mobile phone market will usher in great changes, and it is estimated that it will be relatively stable in the next few years. Users of OPPO and Vivo should be the most worried. What do you think about this, welcome to leave a message in the comment area.