TikTok has become the world's most popular social platform, and its global influence continues to expand. According to Bankless Times, TikTok has a whopping 1With 36.5 billion users, 27% more than the country with the second largest number of users, young people account for the majority of users.
This trend clearly shows that the United States is the core sector of TikTok's e-commerce development plan, and it is also the market that many TikTok merchants look forward to. Recently, many merchants have been discussing the issue of opening a small store in the United States on TikTok, and how to effectively operate the store has become the focus of their common attention.
**The main operating logic is to have more products, but the premise is still to stock locally, and how many products are on how many products within one's own ability. If the listed products cannot be fulfilled in the end, or the fulfillment is delayed, it will affect the store, and similar situations will accumulate to a certain extent, TikTok will close the seller's store. In addition, the listing needs to be done in accordance with the formal process, and the false description and mismatch of the goods are rejected.
2.Live Streaming:For sellers who settle in TikTok's small stores in the United States, live streaming can not only significantly improve conversion rate, revenue and later growth, but also be a key point to establish deep interaction and trust between sellers and consumers. In the selection of anchors, sellers should give priority to original foreign anchors, which are closer to the culture and habits of local users, and help to shorten the distance with potential consumers. At the same time, a professional operation team is also indispensable, as they need to review the live event every day, analyze the data, optimize the strategy, and carefully design the live broadcast script to ensure that the content is both engaging and in line with the brand tone, and improve the user retention rate in the live broadcast room.
3.Talent brings goods:For new sellers, the self-operated account is slow to produce results and the cost of live broadcast is high, so the way to achieve rapid growth, convenience and efficiency is to bring goods. Sellers who choose to bring goods can take a short ** of 1-2 minutes to let the talent introduce how to use the product, fully show the effect of the product, this way will be more close to the people, consumers will not feel too commercial, create a social atmosphere of acquaintances, and thus improve consumers' desire to shop.
Whether you are a local shipping merchant in the United States, with strong logistics and operation experience, or a merchant with international brand potential, the huge potential of the American market and the huge user base of the TikTok platform can create broad business opportunities for sellers.
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