The auspicious dragon is rui, and Vientiane is new.
During the Spring Festival, Xining's major business districts, shopping malls, and pedestrian streets continued. More personalized consumption methods, more high-quality New Year's goods procurement, and more cultural festival folk ......The Spring Festival of 2024 will be full of bright spots, and the plateau will show a new scene of joy and excitement such as strong New Year's flavor, hot consumption, and strong popularity.
The Spring Festival week is an important opportunity for consumption-driven economic development, and it is also a window to see the province's economy. Qinghai Province has taken multiple measures to boost the consumer market, and supermarkets, markets, cinemas, bookstores and other business establishments are full of popularity, and both purchase and sales are booming. Let's feel the happy taste of the Spring Festival consumption together!
During the holidays, the children checked in to the Xining City Library. Photo by Lu Guangtao.
Consumption is strong, and the taste of the year is strong.
Hand-grasped lamb, stuffed skin, fried cake, yogurt, ......Walking into the Shuijing Lane Market in Chengzhong District, Xining City, the voices of people are boiling and the aroma is rising. In addition to food, dragon lanterns, dragon couplets, dragon dolls and other dragon element jewelry are firmly in the market "C position", quite popular with the public, a "dragon Teng" booming scene presented.
Young people prefer interesting and cute 'dragon' year jewelry, such as, **dragon refrigerator magnets, mobile phone cases, dolls, blind boxes, figures, piggy banks, etc., these handicrafts are cheap, beautifully made, and the sales are more gratifying. Ms. Wang, the stall owner, told reporters.
In order to let the public feel the strong festival atmosphere, the major shopping malls have made great efforts to make efforts, with the blessing of the "dragon element", the combination of traditional elements and modern elements, one by one meaning the dragon and the tiger's leap, the auspicious year of the dragon photo check-in points are favored by the public, and the "taste" of the year is coming.
This year, it is rare for families to get together, thinking that family dinners are arranged to eat out, and the New Year's ** discount is relatively large, and there are more choices. Mr. Xie, who lives in Chaoyang Street, Chengbei District, Xining City, said. In the interview, the reporter found that in order to meet the needs of more consumers, during the Spring Festival, in addition to the reservation of offline restaurants and restaurants, major e-commerce platforms and physical stores also actively made efforts to online channels.
Online and offline supply and marketing are booming.
Large shopping malls are jubilant and bustling; Major e-commerce platforms "do not close during the Spring Festival" ......Online and offline, supermarkets across the province continue to do a good job in the market, and citizens can still enjoy high-quality services during the Spring Festival.
I bought a few packs of beef jerky and sent them to friends from other places, and they swiped the short ** of Qinghai cuisine on the Internet, and specially asked me to buy it and send it over. Mr. Zhang, a citizen of Xining who was shopping in the supermarket, said.
During the Spring Festival, the reporter walked into a pro-fresh supermarket, red lanterns, Chinese knots, couplets and other accessories will decorate the supermarket with a flourishing atmosphere, and the strong New Year's flavor is coming, and in various sales areas, all kinds of goods are dazzling. In order to meet the purchase needs of the public and ensure the quality of the parity varieties, the major supermarkets and farmers' markets have made full preparations to ensure that the price is stable and the quality does not decrease, so as to ensure that the "shopping cart" of the masses is pushed steadily.
Subsidies for car purchases, discounts and concessions will be issued, and online physical commodity supply ...... will be carried out during the Spring FestivalIn order to further stimulate market vitality, release consumption momentum and enhance consumer confidence, Qinghai Province has launched the 2024 Qinghai Online New Year Goods Festival and the 2024 New Year Shopping Special Event, and released a plan for annual consumption promotion activities. By vigorously developing digital consumption, green consumption, cultural and tourism consumption, sports consumption, and health consumption, we will boost bulk consumption such as automobiles, home appliances, and home furnishings, innovate and develop integrated consumption of "business, tourism, culture and sports", and actively cultivate new consumption growth points such as "night economy", "flow economy" and "domestic trendy products", so as to continue to meet the personalized, diversified and high-quality consumption needs of consumers in the province.
The strong New Year's flavor in supermarkets and farmers' markets. Photo by Lu Guangtao.
Cultural feasts are popular.
"New Year's Flavor" is not only the abundance of material, but also the abundance of culture.
During the Spring Festival, the reporter walked into Xining Book City, with a strong reading atmosphere, rows of bookshelves neatly placed all kinds of books, literature, economy, art, fairy tales, comics and other clearly classified book labels are clearly visible. Next to the comics and picture book cabinets, there are children sitting around who are concentrating on reading; In the lounge seats, young readers are holding books and reading silently; At the boutique book store, parents are carefully selecting Chinese New Year gift ...... for their children
The high-quality books launched during the Spring Festival are not only rich in content, but also very beautifully packaged, which is suitable for children as New Year's gifts, hoping to help children develop good habits and integrate reading into their daily life through reading. Mr. Liu, a citizen, said.
The library is not "closed", and reading is not "off". Walking into the Xining City Library, the cold wind outside the library, the warmth inside the library, the environment is quiet and tidy, only the rustle of turning books. Even during the Spring Festival, many citizens come to read or study on their own, immersed in the fragrance of books, and "read" to enjoy the good time of the Spring Festival holiday.
During the Chinese New Year, if you want to find some peace, come to the library to read books. Zhao Zihan, a college student who lives nearby, said. It is worth mentioning that to provide readers with a better cultural space for reading and learning, Xining Library specially held the "Longteng Book Sea Chunman Wenyuan" digital couplet ancient book exhibition, which was permanently exhibited online on the "** Bomei" public cultural digital platform in Xining City, and this exhibition carefully selected 38 ancient books and nearly 3,000 pages of ancient book content, so that traditional culture is really "alive" around us.
The "Year of Literature" in the Grand Theatre. Photo by Lu Guangtao.
The atmosphere of the performance is sufficient.
Watch a Spring Festival movie, listen to a New Year's meeting, watch an art exhibition ......During the Spring Festival, the major theaters and cinemas in Xining City gather a strong New Year's flavor, with the increasing improvement of living standards and the gradual change of lifestyle, people's pursuit of spiritual culture is getting higher and higher, and the rich "literary and artistic New Year's goods" fill the "New Year's goods basket" of the locals.
During the Spring Festival holiday, watching movies has become the choice of many people to enjoy the holiday. The reporter walked into a movie theater located in the west district of Xining City, and the theater was crowded with people, and there was an endless stream of citizens who came to watch the movie. "Article 20", "Mr. Red Carpet", "Flying Life 2", "Bear Infested: Reversing Time and Space", "Let's Shake the Sun Together", "Hot and Hot" ......The types and themes of this year's Spring Festival movies are more abundant, which fully meets the audience's viewing needs.
Many citizens choose to enter the Grand Theatre and enjoy the joy of the spiritual world by enjoying a performance. The relevant person in charge of the Qinghai Grand Theater told reporters: "During the Spring Festival, the activities include the Lui Chan Vienna Waltz Orchestra, the Lantern Festival Joy - Hehuang Shehuo Performance, and the 'In Xining' City Rap Night. Among them, the social fire performance in Guala Dazhuang Village, Hualin Township, Datong Hui Tu Autonomous County, relying on Qinghai's rich Hehuang history and culture and Qinghai Shehuo culture, adheres to the important role of 'actively promoting excellent Chinese traditional culture, protecting and inheriting Hehuang culture', so that the whole people can participate in this activity, promote excellent history and culture, and understand Hehuang. ”
In addition, museums, cultural centers, science and technology museums and other venues have also carried out various Spring Festival activities, and the market continues to heat up.
The flowers are full of flowers, and they are very popular.
During the Spring Festival, the flower markets across the province also ushered in the peak sales season, and citizens have walked into the flower market to buy green plants and flowers, adding a warm and festive atmosphere to their homes.
The reporter walked into the Wanjia Flower Expo Park in Chengbei District, Xining City, and the flowers that competed for beauty came into view, and the fragrance of the flowers was fragrant and refreshing. Merchants are busy unloading, arranging, and packing, a busy scene. Walking to a flower sales booth, the reporter saw that Phalaenopsis alone has a variety of colors such as purple, red, yellow, and pink, which is dazzling and eye-catching. The stall owner told reporters: "Phalaenopsis orchid has always been favored by the public among the flowers of the New Year because of its beautiful flower posture, gorgeous flower color, unique shape and long blooming time. ”
In addition to the daily best-selling flowers and plants, the merchants specially purchased a large number of flowers suitable for the Spring Festival. In order to meet the needs of different consumers, flowers and plants were also carefully decorated, and small lanterns, blessing characters and other ornaments were hung to add a festive atmosphere.
Now if you want to buy any flowers, you can come here to see, especially during the Chinese New Year, our family has to buy a few pots of flowers to decorate the living room, add joy, and give a few pots to relatives and friends, everyone feels that the New Year is more ceremonial. Ms. Wu, a citizen, said while selecting flowers. Thanks to the express logistics network extending in all directions, flowers from Yunnan, Guangdong and other flower producing areas can now be transported to the plateau through cold chain transportation, attracting customers with different needs to buy.
The purchase of flowers has become one of the "must-have lists for New Year's goods" for citizens, which not only expresses good wishes for the New Year, but also carries the hope that the days will be better and better.
Citizens buy flowers for the New Year. Photo by Lu Guangtao.
*:Qinghai** Author: Feifei Wong Lu Guangtao.
Editor: Lu Dong Editor: Xie Qingyu Producer: Ma Zhenlong.