I took a look at the profitability of various car companies in 2023 today, and after reading it, I couldn't calm down in my heart, and my heart was very uncomfortable. You said that our domestic car brands have worked very hard, and now it is hard to stand up, but when you calculate the profit of a single car, it is really pitiful!Pay the most, but the return is the least, and there are a lot of sprays on the key network that still look down on domestic cars, and I am also convinced.
The average profit of a luxury brand is 50,000 per car, do you think it is very high?That's wrong, now the profit of ordinary joint venture brand bicycles can reach between 10,000 and 20,000. But what about domestic production?Great Wall Motors sold 1.23 million units last year, a year-on-year increase of 153%, with revenue of 173.4 billion, a record high. But the net profit is only 7 billion yuan, and the cost of other messy expenses is only 468.2 billion yuan, calculated that the profit of Great Wall Motors is only 3,806 yuan per unit. Trolls who look down on domestic cars may have to raise the bar again, and you are not enough for more than 3,000 units?
Let me explain, compared with those brands of joint ventures and foreign capital, if it is the same product power, then it will not say anything, but the question is whether we perform better in terms of materials, configuration, three major parts and other aspectsPerform better and earn less. I won't say anything about these, do you know how much domestic brands have continued to invest in technology and product strength in the past two years?Take Great Wall Motors as an example, in the past two years, tens of billions of technology investments have been made at every turn, and the people have benefited in the endI also want to thank Great Wall Motors, which broke the curse that new energy vehicles cannot go off-road!
Finally, I would like to emphasize that I just want trolls to spray less domestic products, officially because we have domestic car companies like Great Wall that are going to build cars, and they are willing to give back the profits to consumers, so we can get more benefits. And not to say that our domestic technology is not worth much!It's not a nice word, but what I'm saying is all heart-wrenching!