The Spring Festival movie war officially kicked off, and with the end of the first day of release, the word-of-mouth of many movies flowed out, and the word-of-mouth of "Hot and Hot" was even more surprising.
From the very beginning, everyone can feel that "Hot and Hot" has a great chance of winning, because the pre-sale box office of the movie is super high, surpassing many other movies.
And this time, Jia Ling also took this movie seriously, succeeded, and became a beauty that meets the standard aesthetics.
This is also a big step on her way to film advancement, which makes many people sincerely happy for her.
However, the word-of-mouth on the premiere day of "Hot and Hot" did not coincide with the envisioned start.
The previous "Hello, Li Huanying" has been well received all the way since its release, relying on word-of-mouth to continue to ferment, bucking the trend, and finally becoming a classic.
And this time, "Hot and Hot" was brewed two months in advance, attracting a large number of audiences to the theater**.
The current word-of-mouth is uneven and mixed, and it has not been able to continue the absolute advantage of "Hello, Li Huanying" in word-of-mouth back then.
Judging from the feedback from netizens, this time "Hot and Hot" has the small hot spot of "Jia Ling lost a hundred pounds" as a blessing, which is still more inspirational, but because this movie is adapted from a Japanese movie, it is full of strong "Japanese-style inspirational chicken soup flavor".
Inspirational movies like this don't require much information, and they're not as complicated and brain-burning.
There is no need for interlocking logic, in fact, it is enough to follow the formula of "life is bad + unexpected encounter with a certain stimulus or turn around + finally succeed in achieving a counterattack".
But it is also destined to be a little monotonous, easy to watch aesthetic fatigue, it needs to mobilize the audience's emotions, let the audience empathize with the substitution, and for the heroine's success and enthusiastic applause.
However, failure to do so will leave the film in a thin state and make people question the quality of the film.
The previous movies such as "Warm" are a lesson from the past, and inspirational films without too many surprises are easy to reap the complaints of bad movies.
And before the movie was released, the audience more or less understood the relevant background information of the movie, and also read the character introduction, and they all knew that this was a story about a fat girl who was inspirational to become a boxer.
Storylines like this have been performed in many movies before, and there are countless movies like the ugly girl's turnover, and Jia Ling's movies have not surpassed their predecessors too much, so the competitiveness has weakened.
However, compared with the polarization of "Hot and Hot", everyone is more emotional about the movie "Article 20".
connects multiple characters with various socially relevant events, so much so that the movie becomes a hodgepodge, which is even more chaotic than the new reality show variety show.
Some netizens complained that if the movie can be filmed like this, it is better to find a bunch of popular stars to shoot a bunch of materials and pile them together, and there is no need to seriously polish the script at all.
In fact, there were promotional tidbits before the movie was released.
At that time, many people complained that it was a bit nondescript, and the touching scenes of the deaf and dumb girl made people think that this movie might be a tear-jerking and sensational social film that reflects social reality.
But at the same time, there are a bunch of thriving family carnival posters, which makes people feel very curious, and nowadays, even a big director like Zhang Yimou is difficult to integrate these elements well.
Let's Shake the Sun Together is an unexpected surprise from the perspective of the male and female protagonists' acting skills, and the male and female protagonists suddenly wanted to hold a wedding ceremony after receiving the certificate, and directly celebrated the marriage with a tour group.
Judging from this one shot, Li Gengxi is really better than many traffic Xiaohuadan, and her acting skills have a little green and delicate.
But unfortunately, this movie was chosen on the wrong schedule.
There are too many contents about life and death and diseases, and the audience often avoids this type of theme during the Spring Festival, which is also destined to have a relatively small market audience, and it should be more suitable to be placed in the Qingming file or summer file.
The movie "Mr. Red Carpet" has no waves, and it is unlikely to become a dark horse for the Spring Festival, and many viewers who watched the movie basically laughed.
But not because of the humor of the movie, but because of the awkward laughter.
If it weren't for Andy Lau, this movie would be more like a third-rate online movie, and many netizens also found that this movie reveals a copycat flavor from the name.
This Spring Festival file allows us to feel that making movies with heart will be seen, and movies that are shoddy and indiscriminate will suffer from word-of-mouth.
However, in addition to the quality of the movie, the style and schedule of the movie are also very important, and it is necessary to do a good job of screening in order to reap the best results.