Domestic mobile phones need to say goodbye to self-congratulation and be far ahead of Apple? It's not realistic!
Many companies are successively releasing their results for the fourth quarter of 2023 and 2022, and all the numbers prove that the domestic iPhone has not completely suppressed Apple, but has achieved unprecedented good results and slapped the Chinese.
After Apple won the top spot in China's mobile phone sales in Q4 '22-4, some people may feel that the fourth quarter of each season is a good thing for Apple, so it would be wrong to say that Q4 2022 is good for Apple.
However, judging from the results of the fourth quarter of 2023, Apple occupies a leading position both in China and internationally, China is China's main market, and although Qualcomm has launched the most advanced chips, even so, it has not been able to stop Apple's development, which is enough to prove the problem.
And in fiscal year 2023, Apple also set an unprecedented record, it is the first ever in the history of China, and both awards are so meaningful, showing that even in the case of ** at home and abroad constantly complaining about the iPhone, the iPhone is still the most popular.
This is China's first annual sales champion, which also shows that even if it is criticized, even if the domestic smartphone is in the leading position in many aspects, this does not change people's choice of iPhone, on the contrary, it will also make users have a sense of resistance, so that their love for the iPhone is greatly increased, so that the domestic mobile phone is trampled underfoot.
Consumers do this because they realize that the so-called "leading" in China is only a slogan of leading. They say that their chips have caught up with Apple, but that is only multi-core capabilities, and in terms of single-core capabilities, they are still inferior to Apple.
The second is the operating system, although the domestic smartphones are very hard at security, but they are overwhelmed by the overwhelming publicity, and many infringing apps of the Ministry of Industry and Information Technology, most of which are produced in China, which make users worry about the security of domestic mobile phones.
Secondly, it is to take pictures, domestic mobile phones will show that their cameras have surpassed Apple through data, but those digital bloggers and Internet celebrities who pay attention to photography are using iPhone to verify their superiority in photography, and even now, even domestic mobile phones, have stopped discussing DXOMARK's data, but want to show them through the user's reputation that China's camera technology is not worse than Apple.
The third reason is that domestic mobile phones are very high, although many places are not as good as Apple, but their price is still very high, which makes many people feel that at this price, if they don't buy an Apple, it is a shame, so they began to buy iPhone, making Apple the number one brand in China.
Now it seems that Apple has left Apple far behind and turned it into a big joke, while Apple is like a fool, smiling and looking at the clown below, and even many domestic mobile phone manufacturers have an illusion, why are the marketing methods that were so easy to use in the past not working now?