During this time, domestic mobile phones have released ** mobile phones, they all hope to beat Apple in the market, from time to time there are analysts who give data to refer to domestic mobile phones who beat Apple, but with the disclosure of data in November, Apple laughed to the end and became a big winner.
According to the data released by the market research agency BCI, the sales ranking of the domestic mobile phone market in November showed that Apple ranked first with 6.04 million units, while Xiaomi, which ranked second, was only 5.24 million units.
Honor and Huawei followed closely behind, with 403 new device activations10,000 units and 40140,000 units, the difference between the sales of the two mobile phone companies is very small;vivo and oppo were rated at 383 respectively30,000 units and 37630,000 units ranked first.
In the fifth and sixth places, it can be seen that the third to sixth places are far behind the top two Apple and Xiaomi.
Apple has achieved more than 6 million sales, because it seized the opportunity of Double Eleven, Apple first slashed the price of the iPhone15 by 800 yuan, which quickly rushed to the top of the hot list, once again proving the law of Apple's price reduction, indicating that consumers are not unwilling to buy iPhone, but feel that iPhone** is too expensive.
In addition to seizing the market with iPhone15 in the high-end market, it also reduced the price of the old iPhone13 by more than 1,000 yuan to 3899 yuan, and seized the 3000 yuan market with this old iPhone13, more than 3000 yuan is regarded as a high-end market by Chinese mobile phones, and Apple is facing the old mobile phone.
In the way that the old and new mobile phones seize the market at the same time, it can be seen from the data in November that Apple's approach has achieved results, proving that domestic consumers are still very much after the iPhone, and then pushing Apple to seize the first place in the domestic mobile phone market.
It can be seen from the data in November,Xiaomi's ** mobile phone has also achieved results,Xiaomi 14 to seize the high-end market,Redmi K60 to seize the market below 3000 yuan,The combination of swords has won the recognition of consumers,It is said that during the double eleven period, the sales of Xiaomi 14 alone have achieved more than one million units,More than the previous Xiaomi 13。
Another domestic mobile phone company re-launched 5G mobile phones at the end of August this year, also rose strongly, from the data in November can be seen that it has ranked fourth, compared with the previous two years of shipments** caused to fall out of the top five, it can be seen that the launch of 5G mobile phones has strongly boosted its sales, and returned to the top five again.
However, it can also be seen from these data that although domestic mobile phones are trying their best to boost sales with a variety of mobile phones, they still have not been able to shake Apple's market position, and Apple is still firmly in the first place in the domestic mobile phone market, highlighting that many consumers still recognize iPhones more.
iPhone has been recognized by these consumers, because its technical performance is ahead of domestic mobile phones for more than two years, can be used for 6-7 years and is not stuck, the system security far exceeds that of domestic mobile phones, even the old iPhone13 is still not inferior to domestic flagship mobile phones in terms of performance, with its ** decline, some consumers who buy high-end mobile phones abandon domestic mobile phones and put into the arms of Apple.
Of course, domestic mobile phones will not let Apple continue to be arrogant, in recent years, domestic mobile phones in battery life, innovation in camera technology is obvious to all, domestic mobile phones with many innovative technologies are gaining more and more recognition from Chinese people, which still robbed Apple of a large share in the high-end market, but the fourth quarter of each year is Apple's strongest season, and domestic mobile phones can only be helplessly defeated by Apple.