Heading into 2024, the global economic recovery is expected to remain weak and divergence is likely to intensify, and China will continue to be an important engine for world economic growth. With the in-depth development of a new round of scientific and technological revolution and industrial transformation, as well as the acceleration of the transformation of old and new kinetic energy, various industries will usher in new historical opportunities, but also face greater challenges, and brand value has become the most important intangible asset of enterprises.
Under the complex and changeable international situation, the application for the 2024 "China's Top 500 Most Valuable Brands" exclusively compiled by GYBRAND Global Brand Research Institute was launched, and the application deadline was April 8. Gybrand will continue to conduct comprehensive evaluation and analysis of leading enterprises in various industries, and is expected to release the latest list of China's 500 most valuable brands in early May this year, so stay tuned!
1.Declared object.
Enterprises applying for the 2024 "China's Top 500 Most Valuable Brands" must be legally registered enterprises in China, or legally registered overseas enterprises with Chinese natural persons or legal persons. If it is a holding subsidiary or a relative holding subsidiary of a group company, if it is declared in the form of a group company, the subsidiary cannot be declared again.
2.Declaration conditions.
1) Registered in accordance with the law and has its own brand with independent operation;
2) Registered brand trademarks, certified by industry-related systems;
3) It has a high market share among similar products in the domestic and foreign markets;
4) Have high brand awareness, reputation, influence and social responsibility;
5) The operating condition is good, and the operating income of the previous natural year is 3 billion yuan;
6) There is no negative information such as major production safety, product quality, and environmental pollution accidents within 3 years.
3.Declaration process.
(1) Application time: February 21, 2024 and April 8, 2024
2) Provide materials: Submit relevant written materials truthfully, and bind them in strict accordance with the following order, including the enterprise declaration form (add analysts at the end of the article to obtain **), business license of enterprise legal person, financial statements of the last 3 natural years and other supporting materials, and provide electronic scanned copies with official seals. If deemed necessary, we will ask the business to provide the original for verification.
3) After the enterprise follows the voluntary principle of declaration, fill in the information truthfully and submit it to the vip@10guoyingcom；
4) After passing the preliminary review of the jury, all eligible enterprises will be included in the scope of this assessment.
Felix, chief analyst at Gybrand, said: "Brand value has become a core indicator of a company's intangible assets and soft power. The 2024 China Top 500 Enterprises ranking is evaluated based on brand value, which represents the comprehensive strength of the brand to continue to explore the market, occupy the market and achieve growth. It should be emphasized that the list is not sorted by the market value or revenue scale of the company, but according to the brand performance, brand strength, brand contribution, sustainability and other indicators for evaluation and analysis. ”
This is a list of GYBRAND's comprehensive display of China's top 500 enterprises in brand building, aiming to promote the high-quality and sustainable development of Chinese enterprises, enhance the reputation and influence of leading enterprises in various industries, and empower enterprises to continue to grow. Being selected as one of the top 500 Chinese brands in terms of brand value means that the company has entered the fast lane of high-quality development, and its brand indicators have reached the industry-leading level, with a decisive market position and broad development space.