In 2023, boosted by the tide of new energy, China's independent brands have made great progress. According to the data, in 2023, China's automobile exports will reach the world's first in terms of volume and value, which not only highlights the rapid development of China's auto industry, but also is a strong proof of China's economic strength. In the export ranking of automobile brands, SAIC Motor ranked with 120The total sales volume of 80,000 units leads the overseas camp of Chinese car companies, and as the main force of SAIC Motor's overseas market, the MG brand has been the "Champion of China's Single Brand Exports" for five consecutive years with overseas sales of 84+ million units.
It is worth mentioning that in the list of the top 10 passenger car exports, the SAIC Passenger Vehicle MG brand has three models on the list. Among them, the MG4 EV, which emphasizes the fun of driving and control, has become the leading model of China's electric cars going overseas with excellent results of 138736 units, and has won the championship of the pure electric compact market in many countries. With a sales volume of 201874 units, the MG ZS ranks among the leading passenger cars in China, and of course, it is also the leader in SUV models. The MG5 compact sedan was exported 109431 units, ranking eighth in China's passenger car export list and the only Chinese sedan in the top 10.
The key to success behind the MG brand's achievements is a healthy product structure, excellent product strength, and accurate market positioning, which has successfully entered Europe, the world's most important core market, and won the reputation and market share of Chinese automobiles. Taking the MG4 EV as an example, the cumulative overseas sales volume is nearly 140,000 units, and it is the sales champion of compact BEVs in Europe, helping SAIC to build the first "200,000 units" overseas regional market in Europe, which can be called a model for Chinese cars to "go overseas". Sales represent strength, what is so special about the MG4 EV?
The appearance is smart and stylish.
Wide space crushes the same level.
The new generation of young people who have grown up with China's rapid economic development are not only more energetic and confident, but also more eager to express themselves to the outside world. As a pure electric car with sports handling, the MG4 EV has quickly come out of the circle with a design style with great visual tension since its launch. For example, the inductive gathering front face, the smart technology matrix headlights, the carbon fiber racing front lip with vertical bar parametric design, the low-lying posture, the tail Cygnus transverse through the lamp group, and the hollow double-width aerodynamic suspension tail wing, etc., all show a unique appearance with a young and fashionable atmosphere. In addition, it is also available in body colors such as Knight Silver, High Cold Gray, Zhongyi White and Huihui Green to meet the pursuit of personalization among young consumers.
In addition to its stunning appearance, the MG4 EV also has a wide space comparable to that of a mid-level car. Its length, width and height are 4287 1836 1516 mm, and the wheelbase has reached 2705mm, which is similar to BYD Dolphin (length, width and height are 4125 1770 1570 mm, wheelbase 2700mm), Volkswagen IDCompared with models such as the 3 (length, width and height of 4261 1778 1568 mm and the wheelbase of 2765 mm) and the SAIC-GM Micro Blue 6 (the length, width and height of 4673 1817 1519 mm and the wheelbase of 2660 mm) and other models, the MG4 EV has a great advantage in body width and is not inferior in terms of wheelbase.
The outstanding size brings more space to the car, even if the family sits in the car, there is no feeling of cramped, everyone can feel at home, and the second row of seats can be folded down to expand a flat cargo space, whether it is to carry large items or enjoy comfortable long trips, the MG4 EV can meet the needs of consumers. The flexible space layout also allows the MG4 EV to easily cope with different life scenarios, such as when driving the MG4 EV out to play on holidays, you can sit in it and fish after the second row is reversed, and it can also be used as a temporary "big bed room" when you need to rest, and children can also play in the car, lying horizontally and vertically, which can be called a B-class large living room.
Not only that, in the era of intelligent experience, the MG4 EV has a number of intelligent technology configurations, such as a 7-inch digital instrument cluster, 12The 3-inch central control screen, which supports touch and voice control, integrates multiple functions such as navigation, entertainment and vehicle information, which not only facilitates the driving experience, but also increases the fun of the journey. In addition, it is also equipped with a number of intelligent driving assistance systems, such as ACC adaptive cruise control, front-view ADAS camera, 360-degree surround view camera, lane departure warning system, AEB automatic emergency braking system, etc., which can accurately grasp the surrounding environment of the vehicle, predict possible dangers, and act like a veteran driver on highways and urban expressways.
Momentum. Competitors are far from being able to match.
Young people love to play, they like not only the fashionable design, spacious space and technological intelligent configuration, but also the ability to experience speed and passion in addition to daily transportation, which is also a factor they will consider when buying a car. The MG brand has a deep insight into the car buying needs of the new generation of young people, and unlike other rivals that focus on home use and transportation, the MG4 EV not only has a stylish exterior design, but also has the performance of a "steel cannon", which penetrates the driving gene into every detail, and the acceleration and handling feel have exceeded expectations.
As a pure electric vehicle with sports control, the MG4 EV is the cheapest dual-motor four-wheel drive vehicle in the field of pure electric vehicles in China, with a maximum power of 315kW and a 0-100km h acceleration time of only 3In 8 seconds, this powertrain is completely comparable to a supercar. The MG4 EV is no less powerful than a supercar, allowing users to respond quickly when starting and be confident when overtaking.
In addition to its advantages in terms of performance, the MG4 EV is also a rare rear-wheel drive structure in its class, which will bring more sensory stimulation than the front-wheel drive in driving, and the accuracy and responsiveness of driving control are also outstanding. And its rear suspension is also full of cost, using a more advanced five-link independent suspension, compared with the torsion beam non-independent suspension of the same level of models, it can take into account both handling and comfort. At the same time, it also has a 50:50 front and rear axle load ratio, 490mm ultra-low center of mass height and Super XDS cornering control system, MG4 EV brings users not only fast, but also a sense of driving fun that integrates people and vehicles, whether it is daily transportation or occasional passionate driving. In particular, the Super XDS Cornering Control System is an innovative technology that improves the stability of the vehicle when driving in corners, allowing the vehicle to have a sporty performance that surpasses its class.
In terms of range and charging speed, the MG4 EV also performs well, equipped with a high-energy-density battery system, which allows it to achieve a satisfactory range on a single charge, which meets the needs of daily urban driving. At the same time, it not only supports a variety of charging methods, including household power supply, public charging piles, etc., but also supports fast charging and external discharge functions. Among them, the fast charging time is 047 hours, greatly improve the convenience of pure electric travel, if there is a charging pile at home, the cost of using the car will be further reduced. The external discharge function, whether it is self-driving camping lighting or outdoor picnic, is very convenient and practical, and it is to meet the needs of young people for weekend outdoor life.
Super quality for the MG4 EV
All-dimensional leadership. Among the models in the same price range, whether it is compared with appearance, performance, or practicality, I believe that MG4 EV can win the favor of young people more. What's even more commendable is that in addition to being good-looking, easy to drive, and practical, the MG4 EV also has leading quality. As the first pure electric "global car" in China's history, the MG4 EV was born for the global market, not only relying on the resources of major manufacturers such as SAIC, but also with the support of the European technical research and development team.
In terms of safety, it has reached the most stringent "European five-star safety" standard in Europe, and has obtained the e-NCAP five-star safety certification. The torsional rigidity of the body reaches the level of 31568Nm deg of traditional fuel D-class vehicles, and the proportion of high-strength steel used in body-in-white is as high as 84%, and the proportion of ultra-high-strength hot-stamping steel reaches 28%, far exceeding the level of traditional models of the same level. This means that in the event of a vehicle accident, the integrity of the passenger compartment can be minimized, and the risk of collision can be greatly reduced.
At the same time, the cockpit is equipped with PM25. All-effect air dust purification system, and through the EU ECE &Emark certification, in line with the EU REACH regulations, the formaldehyde content in the cabin is 6 times lower than the national standard, truly achieving global unified high quality, and creating a healthy travel experience for users with full environmental protection. For the battery safety that many people are worried about, the MG4 EV adopts a unique LBS lying cell design, combined with advanced CTP battery pack technology, which can effectively achieve "zero spontaneous combustion" and solve the problem of "thermal runaway". It can be said that the quality, appearance, space, and power of the MG4 EV are unique in this market segment, meeting the diverse needs of young people who "want this" and "want that".
Uncle Che concluded. The market does not lie, and the sales volume is the best proof of this. As the "first global car for Chinese", the MG4 EV has been sold in more than 80 countries on six continents with its excellent performance and reasonable pricing since its launch, showing strong viability and competitiveness in the global market. Behind this not only reflects the comprehensive progress of China's new energy, but also shows the leap achieved by the MG brand in the new era under the strategic guidance of the "New Four Modernizations", and it is the success of the "lane change and overtaking" strategy of China's new energy vehicle industry. Therefore, if you want a pure electric vehicle with outstanding strength, then MG4 EV is definitely worth considering, in addition to meeting the mainstream aesthetics and comfortable home, there is also a refreshing driving experience and more safe and reliable quality assurance, it can be said that in the same class of models, MG4 EV is a rare pure electric car that can take into account personality, driving fun and family, and it can even be said that it has set a value benchmark for 100,000-level pure electric vehicles.