A few days ago, GAC Toyota announced the number of pre-sale orders for the ninth-generation Camry, and since the pre-sale of the ninth-generation Camry began on New Year's Day on January 1, the number of pre-orders for the ninth-generation Camry has exceeded 5,000 units, which is quite a remarkable achievement. You must know that the eighth-generation Camry is still on sale, and it is still in an extremely hot state - 16,352 units were sold in January, a year-on-year increase of 136%！
In other words, more than 20,000 consumers chose Camry in January, a proper star model-level monthly sales. Therefore, the popularity of the B-class car still depends on the Camry.
Due to the continuous hot sales of the eighth-generation Camry, this will inevitably "inhibit" the rise in pre-sale orders of the ninth-generation Camry to a certain extent, but if we calculate the average monthly reservation of more than 5,000 units, when the ninth-generation Camry is officially launched in the first quarter, it is equivalent to accumulating more than 1The number of reservations for 50,000 units will inevitably be close to 20,000 units per month when it is officially delivered off the assembly line.
This means that the baton handover process between the eighth-generation Camry and the ninth-generation Camry is perfect, and there is no sales gap that is common when the old and new models are alternated in the auto market. In fact, when the ninth-generation Camry opened the pre-sale, there were many netizens who said that this generation of Camry would still sell out.
We all know that the core success factors of any "explosive product" on the market are nothing more than two points: first, the product is well upgraded to meet the new needs of consumers. The second is that the product is better than the opponent, and it is a better choice in the same class.
The product update of the ninth-generation Camry can be summarized by the "ten major upgrades", such as upgrading the fifth-generation hybrid and the one-car dual-hybrid option; The first 8155 high-performance and high-computing power chip; 13 pieces of sound-absorbing cotton were added to 3 positions in the whole car, and more than 90% of the whole car used white cotton with better sound insulation effect, and NVH was comprehensively improved; The first 64-color ** rhythm atmosphere lamp, the first intelligent fragrance system, etc.
In terms of power purchase trends, intelligent software and hardware, and advanced driving experience, the ninth-generation Camry can be said to fully meet consumers' needs for a new car to be launched in 2024 - energy-saving, intelligent enough, and versatile. And more importantly, the ninth-generation Camry has been upgraded enough to compete with traffic models such as new forces. It can be said that there is not only traffic, but also gold content.
As can be seen from the above picture, the ninth-generation Camry not only has obvious intelligent advantages over opponents at the same level, but also achieves the same high level with new forces, such as Qualcomm 8155 high computing power chip, AR-HUD, smart home, smart atmosphere lights, smart fragrances, etc., all of which have greatly improved the intelligent strength of the ninth-generation Camry.
In addition, the ninth-generation Camry also provides some configurations that the new forces do not have, such as a larger-sized LCD instrument, three mobile phone systems and vehicle-machine interconnection, voiceprint login, four-door double-layer laminated glass for the whole car, and voice interaction with multi-language mixed recognition, etc., which is simply more "new power" than the new power brand.
It is said that the ninth-generation Camry will be officially launched in March, and what new surprises will it bring us at that time? It's worth looking forward to.