At the moment when the auto market is becoming increasingly involuted, "* war" has become a normalized means of competition. At the beginning of 2024, the "* war" will be rekindled. Just after the Spring Festival, another wave of "price reduction" hit.
Next, the car door network will be divided into two parts to make a brief inventory to help everyone's car purchase decision.
DPCA Motors
Recently, Dongfeng Citroen and Dongfeng Peugeot, two major brands of Dongfeng Citroen Automobile and Dongfeng Peugeot, launched a welfare activity for old friends on the 60th anniversary of the establishment of diplomatic relations between China and France, with a maximum of 8The subsidy of 50,000 yuan will be provided for the Citroen C5X and Peugeot 408X.
The official launch of the replacement discount activity is undoubtedly to increase the sales of the brand. On the other hand, the sales of the two models involved in the replacement have not been remarkable since they were launched. It is worth noting that although this official offer is up to 850,000 yuan, but the replacement conditions are very harsh, it must be the replacement of the vehicle ownership multiplied by 3000, which is obviously beneficial to the old car owner, and other consumers basically can't buy it.
Obviously, want to get up to 8With a replacement discount of 50,000 yuan, at least the vehicle must be 25 years old, which is still very difficult.
BYD Auto
BYD's DENZA N7 has launched a limited-time promotion, users who purchase DENZA N7 from February 18 to February 25, 2024 can enjoy 2,000 yuan to 52,000 yuan for invoicing, plus a replacement subsidy of 15,000 yuan, and the comprehensive discount can reach up to 65,000 yuan.
Since BYD put forward the new concept of "vehicle intelligence" in January, the DENZA brand is the first sub-brand of BYD to fully equip "vehicle intelligence" as standard, and undertakes the important task of BYD's intelligent upgrade in 2024.
However, the sluggish sales of DENZA N7 are difficult to realize BYD's large-scale promotion of intelligence, and it can only take price reductions in exchange for sales; And the Denza N7 will usher in a facelift**iteration, and it is understandable that the old products will launch limited-time offers.
SAIC-GM Buick
On February 19, the Buick brand launched the "Buick New Gift, the first wave of benefits in the Dragon" feedback activity. The "Buick New Gift" activity will be carried out from February 19th to 29th, during this period, users who purchase Buick's designated models can enjoy different preferential programs such as cash feedback, financial services and replacement upgrades, with a replacement amount of up to 10,000 yuan and a limited-time discount of up to 650,000 yuan. Participating models include Buick Micro Blue 6, GL8, LaCrosse, Valeant Pro and Envision Plus.
In other words, the new generation of Buick has plummeted by 650,000 yuan. Among them, Buick's new generation LaCrosse and Buick Envision Plus have the largest discounts, with comprehensive discounts of up to 350,000 yuan and 650,000 yuan, the starting price after the discount can be lowered to 14490,000 yuan and 16090,000 yuan, ** very competitive.
Obviously, Buick's preferential subsidy policy this time is quite powerful, and for most consumers who are considering Buick cars, now is a good opportunity to start.
Aito asks the world
Taking advantage of the "price reduction", AITO's M9 has also launched a limited-time car purchase benefit nationwide, with a maximum discount of 50,000 yuan.
The M9 was launched in December last year and is in the range of 46980,000-56980,000 yuan, and the 6 models on sale now are all 2024 models, and there are two power options for pure electric and extended range.
According to the Internet, the M9 has reduced the price in disguise this time, because it feels the pressure brought by the ideal L9. The ideal L9 is a year earlier than the M9 in the morning, and a total of 114377 units have been sold throughout the year60,000 yuan, which probably put pressure on the world.
However, the cumulative number of M9 has exceeded 40,000 units, and this time-limited car purchase discount will undoubtedly help the sales of M9 to "soar".
Chang'an Qiyuan
Chang'an also joined this ** battle and officially announced that Chang'an Qiyuan A05 price reduction was reduced to a minimum of 7890,000 yuan, and also played "electricity is lower than oil!" Low! Low! slogan.
In Changan Qiyuan's A05 model for price reduction, the 145MAX has a limited-time discount of 230,000 yuan, which is 7From 890,000 yuan; 145pro limited-time discount of 23,000 yuan; 70pro limited-time discount of 19,000 yuan; 70air limited-time discount of 15,000 yuan; A05 70lite offers 11,000 yuan for a limited time; 145air offers 6,000 yuan for a limited time.
It is reported that the Changan Qiyuan A05 model, as an A-class hybrid sedan, is directly targeted at the BYD Qin PLUS DM-i, so it played 7Minimum sale is 890,000 yuan. It can be seen that the price reduction of Changan Qiyuan A05 is a response to BYD's price reduction, which can be said to be full of gunpowder.
After the price reduction of Changan Qiyuan A05, 7The ** of 890,000 yuan is directly 900 yuan lower than the BYD Qin PLUS DM-i, and the configuration of the A05 is not bad, which is worth starting with consumers.