Apple is in trouble. The European Union has issued another sky-high fine to Apple. According to the news, because of Apple's strict restrictions on **streaming**, other competitors cannot compete with Apple on Apple devices on an equal footing, violating anti-monopoly rules, and imposing a penalty of up to 18 on Apple400 million euros in fines, totaling about $2 billion. Although Apple's market value has exceeded $3 trillion and is as rich as a country, no matter how powerful a company is to be so generous with such a fine of billions of dollars.
Previously, in the face of the EU's investigation, Apple has given up its own unique lightning interface, and changed to a unified Type-C charging port, and now, the EU wants Apple to modify its **stream** control measures, such a general trend, I am afraid that Apple has spent decades to build a completely closed application ecosystem may be broken.
Faced with such a situation, how should Cook respond?
You must know that Apple's iOS system ranks second in the world with excellent memory management technology. Especially in the field of mobile phones, the excellent sales performance of iPhone mobile phones is even achieved with the help of the iOS system. Just imagine, no matter how excellent the hardware system is, no matter how advanced the process is, no matter how advanced the process is, without an excellent system to support it, it can only be a lifeless electronic waste at most.
With its advanced algorithms, the iOS system allows Apple to perfectly surpass Android phones on the basis of a level difference in hardware configuration. Whether it is the response speed of the mobile phone, or the functions of photography, taking pictures, etc., compared with the Android system mobile phone, it has an obvious advantage.
Whether it is battery, memory, camera and other configurations, the iPhone mobile phone is one level different from the current mainstream configuration of the Android system mobile phone, but this does not affect the high-end level of the iPhone mobile phone, nor does it affect the feeling of pride after people have it.
And these are all the credit brought by the iOS system. On the other hand, the Android system, although the hardware configuration continues to increase, the memory continues to expand, for the Android system of mobile phones, 1T memory has even become almost the "standard" situation, the iPhone mobile phone can maintain such an excellent situation in the case of relatively low configuration, and the iOS system is even more indispensable. Apple's iOS application ecosystem has also become another major reason for people to buy iPhones with rich application ecology and safe use.
Previously, it was reported that Apple was listed in iOS 174The official version of the system opens third-party app sideloading, allowing users to ** apps from places other than the App Store. And once this is implemented, Apple's closed app ecosystem will be broken. This openness is good news for both users and app developers, who have more options and app developers can freely install on their iPhones without going through Apple's inspection.
Hotspot Engine Program However, there are pros and cons to everything. Once liberalized, users have more choices, and developers are free, but it also leaves many hidden dangers for security. How to prevent spam apps and ** apps? And these will also become Apple's top priorities, once the control is out of balance, there will be serious consequences, seriously affecting the sales of iPhones, and may even shake Apple's position as a technology company.
Although Apple said it would appeal against the EU's sky-high fines, once the appeal fails, where will Apple go?
What do you think about this, comments are welcome.
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