Driven by the wave of digitalization, social commerce has become a bridge between consumers and goods. Among them, the seven-person group model has led a new trend of social e-commerce with its unique charm and efficient sales strategy. The core concept of the seven-person group model is based on the power of social networks, through the seven points to participate in the group, to achieve the best scale effect, to bring real discounts to consumers. This model not only reduces the cost of goods sold, but also enhances social interaction between consumers, making shopping more fun and social.
In the seven-person group mode, the limitation of the number of people is the core element. Each group must invite a full seven people to succeed, which ensures the scale effect and also increases the challenge of group success. When consumers initiate a group, they will share the invitation code through social networks to invite friends to join. After filling in the invitation code, the invited friends can successfully participate in the group. Within the specified time, if seven friends are successfully invited to join, the group will be successful and consumers can enjoy ** discounts.
In addition to the limited number of people, the seven-person group mode also has a unique reward mechanism. This mechanism includes two types of direct referral rewards and point rewards. Direct rewards encourage consumers to actively invite friends to participate in the group, and consumers can get a certain reward for each successful friend invited. When the group is successful, the group leader can get a certain number of point rewards, which further enhances the enthusiasm of consumers to participate.
The gameplay in the seven-player group mode is simple and challenging. Consumers only need to select the products they are interested in on the platform, initiate a group and generate an exclusive invitation code. Then, invite your friends to join by sharing the invitation code via social networks. Within the specified time, if seven friends are successfully invited to join, the group will be successful, and consumers can enjoy ** discounts and receive corresponding rewards. This mode is to use the arrangement of the public row to carry out the two-two copy arrangement, from top to bottom, from left to right straight push priority arrangement, when meeting 7 people.
The head of the regiment will get the corresponding reward when he goes out, and there are 2 reward mechanisms
1. Direct push rewardsFor example, if the product is 1,000 yuan and the direct push reward is 150 yuan, then A recommends B to get a reward of 150 yuan for placing an order and can be ranked under your own team.
2. Point reward (250 yuan).Assuming that A recommends B and C, and the other positions are all arranged in the public row, when 7 people are met, A can get out of the game to get the reward, A can get 2 direct push rewards and 6 point rewards, that is, you can get 250 * 6 + 150 * 2 = 1800 yuan.
The success of the seven-person group model is not only due to its unique social attributes and efficient sales strategy, but also due to consumers' pursuit of affordable and convenient shopping experience. In the seven-person group model, consumers can enjoy a more favorable ** and better shopping experience by inviting friends to join the group. At the same time, by sharing product links to social networks, consumers can also attract more potential consumers to participate in the group, further expanding the scale effect of **.
In addition, the seven-person group model has also brought more traffic and performance to the e-commerce platform. Through the spread of social networks and the sharing of consumers, product information can be spread rapidly, attracting the attention and participation of more potential consumers. This not only improves the visibility and influence of the e-commerce platform, but also promotes the growth of product sales and performance.
Looking to the future, with the continuous development and innovation of social e-commerce, the seven-person group model is expected to become a mainstream consumption model. It will further drive innovation and development in the e-commerce industry, bringing consumers a more affordable, convenient and social shopping experience. At the same time, it will also bring more traffic and performance to the e-commerce platform, and promote the prosperity and development of the entire industry.
Business model