iPhone sales in China have been declining since last year, and the latest data from Counterpoint Research shows that iPhone sales in China have fallen by 24% in the first six weeks.
According to the data, iPhone sales in 2023 will account for 19%, while the sales in the same period this year will only account for 16%, a year-on-year decline of 24%, the worst decline in history.
In addition to Apple, brands such as OPPO, vivo, and Xiaomi have also declinedAmong them, Huawei is the only one whose sales have skyrocketed, sales volume reached 64%, soaring from 9% of the market share last year to 17%.
If you look at the sales alone, the sales of the iPhone last year were more than twice that of Huawei, and in the same period this year, Huawei's sales have surpassed Apple's, and I have to say that Huawei is really strong.
Analysts also said that the iPhone 15 is indeed a good phone, but the upgrade is not large, and it is difficult to make users want to change.
In March, Apple's iPhone16 has entered the R&D and testing stage, and recently some people have obtained CAD drawings of suspected iPhone16, and you can see the appearance and changes of this new product.
Judging from the drawings, the iPhone16 uses a new layout of the rear vertical camera as previously rumored, which is designed to be used for shooting space**, but the module is a lot larger than I expected.
In addition, the iPhone 16 base will also be replaced with a new push-to-mute button, while the iPhone 15 still uses the old-fashioned mute paddle design.
However, judging from the other ** and design drawings,The iPhone 16 doesn't seem to have really changed much either, because from Apple's point of view, the iPhone 15 series is already a big facelift.
If Apple does not change, although it is not clear what will happen to Apple's global sales, I believe that Apple's sales in Chinese mainland will definitely continue to decline.
After all, I myself have been thinking that there is no need to change ** since the iphone13 pro max, and I really don't have any desire to change it, and the change every year is completely for the needs of work.