TikTok, as the most influential short-term platform in China, already has more than 1 billion users worldwide. More and more MCN institutions are also emerging on this platform, hoping to cross borders and expand into a wider market. The following are the things to pay attention to when applying for TikTok cross-border MCN and the corresponding reasons.
Link to the application for entry.
1.Submit an application that complies with local policies: MCNs need to have a detailed understanding of the policy and regulatory requirements of the target country, including company registration, tax certification, authorization of social ** tools, etc., in order to facilitate and complete the application process smoothly.
2.Prepare appropriate cultural content: Each country and region has different cultural and aesthetic views, and MCN organizations need to prepare cultural content that meets the needs of local users to improve the audience attraction on the TikTok platform to achieve the best operational results.
3.Familiarize yourself with the operation strategy of the target market: During the application process, MCN institutions need to understand the operation strategy of the local market, including topic popularity, audience targeting, streaming platform, etc., so as to formulate strategies and action plans to better attract local users.
4.Plan breakthrough products: Only unique and innovative products can break through the market competition and attract more users and sponsored advertisers. Therefore, MCN organizations need to research, design, and test different product processes and strategies to enhance their competitiveness on the TikTok platform.
5.Learn and follow intercultural etiquette norms: When crossing borders, MCN institutions must follow local social culture and etiquette norms and respect other cultures, otherwise it may cause some obstacles to application and operation.
The purpose of these precautions is to help MCN institutions better promote TikTok cross-border MCN applications and obtain better operational and management results. As the world's most popular short** platform, TikTok is used all over the world, and the similarities and differences between different regions and cultures will bring unpredictable challenges and opportunities. Therefore, MCN agencies need to fully understand the local culture and market characteristics to improve the attractiveness of their products and better meet the needs of local users and advertisers.