If you want to ask which platform can reach many gamers around the world and help more fans in the overseas game circle, the answer should be TikTok. On the platform of TK, there are many gamers from different regions and different age groups, and for viewers who love game-related content, they generally prefer to watch gameplay strategies and skills**, e-sports-related content and funny games** and so on. TK can show the eye-catching highlights and charm of a game, and it is the best promotional stage for overseas games. At the same time, TikTok is also an important social media platform for gamers to get game information. 69% of people said that they would like to use TK to get information about the promotion of various games.
So, what do you do to get TikTok players and a game to call successfully?The following 3 tips can be used for reference by game manufacturers.
1) Highlight key information. Nearly half of mobile gamers believe that the characters, setting, story, and overall game goals are key to attracting them to the pit, so remember to highlight them when promoting your game.
2) Choose the right advertising style. Gamers are generally not resistant to rich and interesting content, and in addition, a simple, realistic or trendy advertising style can also make your game more attractive to players. On the basis of choosing the right advertising style, it is more important to pair it with some novel content ideas. I believe that there is no player who does not like innovative game promotion content. As a result, advertisers can experiment with creative formats to capture the attention of potential users.
3) Make good use of the platform advantages of social media. In the case of TikTok, gamers who use TK are 2-3 times more likely to notice key ad types than others. For example, live broadcasts, UGC content, popular challenges, etc. can all gain a full sense of presence. Take advantage of a variety of ad formats and collaborate with creators on the platform to maximize your game's impact.
So finally, let's talk about how to collect money safely for the gameThe game is actually equivalent to an independent station that sells virtual goods, and it is the same as virtual products in terms of payment and collection, and there is no need for delivery and no logistics, which can save a lot of transportation costs. ONLYPAY has great advantages in docking independent station payment and game overseas collection, not only providing corresponding payment methods, but also ensuring payment security, and also providing standard API interface documents to facilitate the docking of game programs. **Learn more about the game's dry goods going overseas.