Zong Fuli began to amplify her moves! Wahaha freezers are all over the country, and Wahaha is going to usher in "2."0 era" version?
With the death of Mr. Zong Qing, this also means that Wahaha Group is about to enter a new chapter, and Miss Zong Fuli, who took over the power of the company, has made a striking strategic decision with a new perspective and courage: to launch Wahaha freezers nationwide.
This move not only made waves in the market, but also made people in the industry look forward to the future of Wahaha.
Could it be said that Wahaha Group is going to usher in "20 era" version?
In fact, it is not the first time that Miss Zong Fuli has stood on the stage of Wahaha, she has been an executive in the company and has a deep understanding of the company.
In the face of market change, she did not hesitate to choose a bold change. This decision not only demonstrates her decisiveness, but also her unique insight into market trends.
In the traditional beverage market, brands usually provide freezers for merchants and provide services with regular ** and display fees, but Ms. Zong Fuli has chosen an unusual path.
Wahaha decided to ask the merchant to buy the freezer itself and buy it themselves. This move is considered a market venture, but it gives Wahaha more flexibility and market participation.
This decision has attracted a lot of attention from the market, but it also brings some challenges, and in an industry where traditional habits have been formed, merchants are hesitant to pay for freezers out of their own pockets.
But it is in the face of this challenge that Wahaha has shown a unique courage.
For merchants, although they need to buy freezers on their own, it also allows them to choose products and inventory more flexibly, and also increases their investment in the Wahaha brand.
And behind the decision, Wahaha did not stop the pace.
It is reported that more than 80 production bases are increasing production. This decision is not only a quick response to market demand, but also a response to the market changes brought about by the decision.
By increasing production, Wahaha can not only meet the needs of more consumers, but also maintain the stability of the market, thereby consolidating its position in the market.
In addition to the freezer strategy, Wahaha is also launching special counters one after another, and the implementation of this strategy provides consumers with more convenient shopping channels.
Wahaha's counters will be available in various places, making it easy for consumers to find their favorite drinks when they need them, whether in supermarkets, kiosks or street shops.
The implementation of this series of strategies has aroused great attention and heated discussions in the market, and many netizens have praised and supported it, believing that Miss Zong Fuli's decision-making is not only courageous, but also has an accurate insight into the market.
Consumers also praised the new move, believing that Wahaha's products are more accessible, no longer need to be searched for, and can be purchased anytime, anywhere.
In today's fierce market competition, if enterprises want to gain a foothold in the fierce competition, they need to continue to innovate and dare to challenge tradition, Wahaha's freezer strategy is formulated under this idea, and Miss Zong Fuli's courage and wisdom have pushed Wahaha to a new height.
The increase in production base and the successive launch of special counters have created more opportunities for Wahaha and made the brand more deeply rooted in the hearts of the people.
With the response of the market and the recognition of consumers, Wahaha seems to have successfully mastered the commanding heights of this market, and Miss Zong Fuli's decision not only makes Wahaha stand out in the market, but also opens up a broader development space for the company's future.
In this era led by "national traffic", Wahaha has more opportunities to consolidate its position in the beverage market and embrace a better future.
In fact, Ms. Zong's decision is not only a challenge to the traditional beverage market, but also an active exploration of Wahaha's own development.
Behind all this, an entrepreneur has a keen insight into the market and firm confidence in the future, with the deepening of this market innovation, we have reason to believe that Wahaha will usher in a more brilliant era in the future.
Although Wahaha has responded, the market situation has become more severe in the face of a series of competitions such as the continuous price reduction of old rivals, so in the future, can Wahaha break through?
The launch of Wahaha freezers will undoubtedly have a profound impact on Wahaha's future development, but opportunities and challenges coexist, and Wahaha is also facing pressure from competitors.
1.Coca-Cola, Pepsi and other giants have strong brand influence and channel resources, forming strong competition with Wahaha.
2.Emerging brands such as Nongfu Spring and Yuanqi Forest have quickly seized market share with differentiated products and innovative marketing.
3.Regional beverage brands, relying on local advantages, form a strong competitiveness in a specific region.
In the face of fierce market competition, Wahaha needs to further improve product quality, innovate marketing models, and strengthen channel construction in order to remain invincible in the competition.
And in the future, can Wahaha open the era of drinking Wahaha for the whole people?
Zong Fuli's courage and determination make people see the hope of Wahaha's change, and the national launch of Wahaha freezer is an important milestone in Wahaha's development process.
However, in the future, it will take time to test whether Wahaha can open the era of drinking Wahaha for the whole people.
But what is certain is that Wahaha will continue to write a new chapter under the leadership of Zong Fuli.
At the very least, defeat Nongfu Spring.
Wahaha Zong Fuli