Melting the spirit of 4,000, Xie Xiaoyi s ingenuity breeds drunken wine

Mondo Culture Updated on 2024-03-01

In Zhejiang, a land full of business wisdom and innovative vitality, a winemaker named Xie Xiaoyi, with his indomitable spirit and enterprising will, vividly interpreted the connotation of the "Four Thousand Spirit" of Zhejiang merchants, and with this ingenuity, he gave birth to a series of intoxicating wines.

Xie Xiaoyi, behind this name is a Zhejiang businessman's persistence and innovation in the traditional liquor industry. He is well versed in the spirit of Zhejiang businessmen who "have traveled all over the mountains and rivers, spoken thousands of words, tried every possible way, and gone through thousands of hardships", and with this spiritual power, he has continuously explored, polished and tempered in the world of wine, and has created unique wines such as "Goujian King Wine" and "Drunken Wine".

Traveled through thousands of mountains and rivers, spoke thousands of words", Xie Xiaoyi has never stopped on the road of learning and innovation. He went to Beijing and Xiachuan Qian, and even went overseas to learn from experts and the mystery of winemaking skills. He has traveled all over the major wine producing areas, collected ancient and modern winemaking technology information, applied what he has learned, and innovated the technology to integrate the technical achievements into each bottle of wine, so that the wine body is full of profound cultural heritage and regional characteristics.

I want to do everything possible and go through a lot of hardships", Xie Xiaoyi also strives for perfection in the winemaking process, and constantly seeks technological breakthroughs and innovations. He boldly introduced the mud-bottom stone cellar, the "12343" solid-state process of hyperbolic Kunsha, and the ancient Tongshan roast was rejuvenated in his hands, which made the traditional Tongshan liquor industry have a new vitality.

In the face of difficulties and challenges, Xie Xiaoyi has always maintained an optimistic attitude and perseverance. Whether it is the bottleneck in the process of product development or the twists and turns in marketing, it cannot stop his pursuit of excellent quality. He proved with practical actions that only after the tempering of time and hard work can the intoxicating wine be truly brewed.

It is this Xie Xiaoyi, with his unique personality charm and persistent love for the cause, that has integrated the "Four Thousand Spirit" of Zhejiang Merchants into the winemaking business, and has bred a series of excellent quality and mellow wines. These fine wines are not only the crystallization of his ingenuity, but also a vivid portrayal of the spirit of Zhejiang businessmen. The fragrance they exude is like a poem telling the story of Zhejiang businessmen, which makes people feel the tenacity and wisdom from the land of Zhejiang in addition to tasting.

Related Pages