As we all know, the competition in the 24-year car circle can be described as extremely fierce, from BYD's "** war" at the beginning of the year, it can be seen that BYD is indeed a bit "Bengbu live" this year, and the continuous price reduction is not only to seize market share, but also to meet the fierce competition that will be faced, after all, Geely's sales in 24 years have surpassed BYD for a while.
Sales volume has always been the most intuitive factor representing whether a car company is trusted by everyone, and I think that in 2024, all major car companies are desperately fighting the best battle and desperately proving themselves, because 24 years is indeed the most "volume" year. However, although the first war can make sales look less embarrassing in a short period of time, if a company wants to really be able to sell stably for a long time, it still has to rely on quality to win.
In terms of sales, Geely's sales in January and February totaled 3240,000, BYD is 3230 thousand. BYD in the launch of 798 after Qin, sales are indeed better, but at the same time the problem of the owner's response is still there, if you don't put quality first, but blindly reduce costs, then "chopsticks suspension" and "oil to electricity" These problems will eventually become a stumbling block to BYD's sales.
On the other hand, those who have carefully studied Geely's sales will find that the sales of Geely's different models have been very stable, but whenever there is a hit, it is a role that continues to sell well, and this kind of stability and sustainability is what large enterprises need. And Geely can have such sales, the most important thing is to speak with quality.
We all know that Geely's car has always been "safety" as the signboard, in terms of quality has always been the boss in the same level, in other people's three or four hundred thousand cars are still using steel plates as anti-collision beams, Geely 20w within the car early with aluminum alloy, in the collision has been unbeatable. Whether it is a hard resistance to a large truck or a fall from a cliff only to bruise, Geely car owners always have more peace of mind than others when driving.
Although only two months have passed since 24 years, it is foreseeable that BYD's sales this year may not meet expectations. Facts have proved that now there are more and more users who understand cars, and it is no longer possible to capture the hearts of users by reducing prices alone.