On the eve of the 38th Festival, the "Han Family Girl" public of the Hanzhong Women's Federation released the "List of Commended Personnel and Units of the 38th Red Flag Bearer (Collective) in Hanzhong City in 2024". Zhou Lin, chairman of the Qiang handicrafts in the hometown of the Qiang family in Ningqiang County, was among them and won the title of "Hanzhong City 38 Red Flag Bearer".
It is understood that the Qiang handicrafts in the hometown of the Qiang family in Ningqiang County were founded by Ms. Zhou Lin and her sole proprietorship in 2018. The original intention of the establishment is to "inherit the Qiang weaving skills and help alleviate poverty". In the process of enterprise development, always take the original intention as its own responsibility. Through the recruitment of folk craftsmen, the implementation of training for the poor and disabled population, the use of raw materials to the doorstep of the people with employment difficulties, after the production and preparation, and then regularly door-to-door hand-made products, so that the poor and people with employment difficulties have achieved employment at home. It has helped more than 1,000 poor and disabled people, and achieved income increase and poverty alleviation.
With the country's comprehensive poverty alleviation as scheduled, a major strategy for the implementation of "rural revitalization" has been proposed. As a technology inheritance enterprise, how to participate in rural revitalization, as the person in charge of the enterprise, is a new topic that it has to face. After many investigations, he believes that only by inheriting and developing good Qiang weaving skills can we contribute to rural revitalization. Let Qiang handicrafts enter thousands of households and go to the market. Continuously improving the artistry, ornamentality, practicability and cultural connotation of Qiang weaving products, and taking the road of sustainable development, is the best inheritance of Qiang weaving culture. With the continuous improvement of people's living standards, the pursuit of ecology, naturalness and green has become a common consumption concept. The main material of Qiang woven products is bamboo grown in the mountains, which just caters to the "ecological, natural and green" consumption psychology of consumers.
The idea decided the way out, so he took the initiative to get in touch with a hot pot restaurant in the ancient capital of Xi'an, and finally reached a cooperation, and successfully built a hot pot restaurant with Qiang weaving culture as the element, the decoration and decoration of the store, the dining table, seats, and dishes are all Qiang weaving elements and Qiang weaving products. Let consumers experience the hot pot meal with taste, visually experience the "big meal" of Qiang weaving, and experience the ecological "big meal" physically and mentally. In the face of Qiang weaving culture, the business of hot pot restaurants is very hot, and it can be said that they became famous in a fight. It has successively received orders for private customized Qiang weaving products such as Qiang weaving culture bookstore, Qiang weaving chess and cards, etc., so that the enterprise has achieved rapid development.
Up to now, the company has arranged more than 50 farmers to work for a long time, and the market demand for Qiang weaving products is growing. A considerable number of peasants have continued to increase their income by planting and selling bamboo raw materials and weaving Qiang handicrafts. The Qiang weaving cultural industry has become an important force in Ningqiang to promote the comprehensive revitalization of the countryside.
On February 29, 2024, the people of Ningqiang County** will be rewarded with training. Entrepreneurs who have contributed to rural revitalization, including Zhou Lin, were organized to participate in the "Nankai University-Ningqiang County Rural Revitalization Talent Special Training Course" at Nankai University in Tianjin.
A hard work, a harvest. The 38th Red Flag Bearer is not only an honor, but also a spur; Nankai training is not only learning, but also rewarding. I will not forget my original intention, operate and develop a good enterprise with heart and affection, inherit and develop Qiang weaving skills and Qiang weaving culture, and help the comprehensive revitalization of Ningqiang Village. Zhou Lin, chairman of the Qiang handicrafts in the hometown of the Qiang family, said firmly. (Guangguo).