For Xiaomi, which has invested tens of billions of yuan and talent funds may not be able to continue to fight on two fronts in two areas that are very money-burning, it is absolutely impossible and impossible to follow Apple's transformation.On February 28, Mark Gurman, a world-renowned technology journalist, quoted people familiar with the matter on social media ** as saying that Apple canceled a decade-long and multibillion-dollar electric vehicle plan.
It is said that many Apple Car employees only found out after seeing the news of Mark Gurman. However, Apple has not officially responded.
According to Mark Gurman's previous revelations about Apple, it is ten true. Even Elon Musk came out**.
It's hard to say if Musk breathed a sigh of relief when he saw the news. He knows Apple's R&D strength, fan strength and loyalty.
According to the actual situation, it is difficult to say whether it will compete with China's new car-making forces on the other side of the Pacific Ocean. But it is certain that once Apple's car is launched, it will definitely fight with Tesla first. After all, there is a big overlap between the tonality and user groups of these two brands.
Apple's switch to AI is more advantageous than intervening in a mature market that is unfamiliar to it. And once a leading position in the AI field is formed, it is no problem to empower any industry, and at that time, it will become easy to enter the intelligent automotive industry.
As for the new car-making forces in China that are already fighting on the field, such news has little impact on them. However, for Xiaomi and Lei Jun, who are working hard to form a closed-loop ecosystem of smart cars, cars and homes, it is indeed no less than a thunderbolt on a sunny day.
Xiaomi, who is still using the tactics of "grape wine luminous cup, if you want to drink pipa, urge immediately" to let the whole network participate in guessing Xiaomi car U7**, has always regarded Apple as a catch-up object. And Lei Jun himself is also a person who idolizes Jobs, so he is nicknamed "Rebus" by fans. Although Steve Jobs is long gone, Apple, under the leadership of his successor Cook, is still standing at the top of the list, and has always been benchmarked and has never been surpassed.
Now, Apple has given up the smart car business, or suspended the business, and is focusing on AI, which makes domestic fans who copy homework instantly confused. Because in this direction, it is not possible to keep up with two slogans, and the AI industry is a bloodsucking pool of IQ+ dollars.
For Xiaomi, which has invested tens of billions of yuan and talent funds may not be able to continue to fight on two fronts in two areas that are very money-burning, it is absolutely impossible and impossible to follow Apple's transformation.
But obviously, more and more leading enterprises see clearly the value of AI as a foundation, but they can't do anything about it, they know very well in their hearts what kind of abacus is in the minds of those mainland entrepreneurs who shout all in AI, because they have played with such abacus several times in their hearts......
We can see from Lei Jun's post how shocked he is.
After sobering up, he immediately added: Apple users are welcome to buy Xiaomi Su7!
This wave of popularity is smooth, and this wave of advertising is heroic! In any case, it is not easy for people to do one thing right in their life, not to mention that Lei Jun has to do two things right. Those who want to surpass themselves are worthy of respect!
I'm not an Apple user and can't speak for them. So, readers of Apple users, will you choose the Xiaomi Su7?